In his keynote on Tuesday, October 15, the creator of series like Beverly Hills 90210 and Sex and the City will bring his perspective on creativity in the post-linear world to The Streaming Offensive theme.

Reed Midem today announced world-renowned creator and executive producer Darren Star as the first in its line-up of Media Mastermind Keynotes at Mipcom 2019.

The session will be moderated by Jill Offman, Executive Vice President of Paramount Network International and Comedy Central International.

Under the umbrella theme “The Streaming Offensive”, Mipcom will bring sharp focus to the seismic changes in global distribution models, their impact on content production and licensing, and the global response to the direct-to-consumer challenge.

Darren Star is the creator of the current smash hit series Younger which recently wrapped its sixth season on Viacom’s TV Land and was picked up for a record-breaking seventh season set to debut next year. He is now in production on his new Paramount Network series Emily in Paris starring Golden Globe-nominated actress and author, Lily Collins.

Star is the creator and executive producer of three of the last decade’s most popular television phenomena: Beverly Hills 90210, Melrose Place and the three-time Golden Globe® and Emmy® Award-winning HBO comedy series Sex and the City.

In each series, Star’s multi-dimensional characters, captivating settings and layered plot lines hooked viewers, and became significant elements of contemporary pop culture.

Star’s Media Mastermind Keynote, bringing his perspective on creativity in the post-linear world to “The Streaming Offensive” theme, will take place on Tuesday 15 October in the Grand Auditorium (Palais des Festival, Cannes).

Darren Star joins James Farrell, Head of International Originals for Amazon Studios; Farhad Massoudi, CEO/Founder and Adam Lewinson, Chief Content Officer of TUBI; Twitter’s Kay M. Madati, Global VP and Head of Content Partnership; Max Conze, CEO of ProSiebenSat.1; Bibiane Godfroid, CEO, Newen; Maria Kyriacou, President, ITV Studios International and Jed Mercurio, Screenwriter and Showrunner announced as keynote speakers for MIPCOM 2019.