Since premiering on August 3, Deep in Love has established itself as the undisputed leader of Panama’s prime time on Telemetro.
OGM Universe celebrates a major international success as Deep in Love (Amor Profundo), produced by OGM Pictures and co-distributed internationally by OGM Universe and TRT Sales, continues its outstanding performance on Panama’s Telemetro, becoming the country’s No. 1 prime-time drama.
Since premiering on August 3, Deep in Love has established itself as the undisputed leader of Panama’s prime time. Across its first 15 measured broadcasts, the series won 15 out of 15 days in its time slot, demonstrating remarkable consistency and a strong connection with Panamanian audiences.
According to IBOPE Panama data covering August 3–24, Deep in Love delivered an 8.5 rating and 59.4% share among Adults 18–99, while reaching a 9.0 rating and 57.9% share among Women 18–99. Its performance was even stronger in Panama’s Metropolitan Area, where the series achieved a 66.1% share among Adults 18–99 and 62.2% among Women 18–99.
Telemetro has been instrumental in building the popularity of Turkish drama in Panama. The broadcaster was the first channel to introduce a Turkish series to the country, helping spark the phenomenon locally known as “Turcomanía” and establishing Turkish storytelling as an important part of Panamanian viewing habits.
“The audience response was immediate: Amor Profundo reached No. 1 with its premiere, reaffirming Telemetro’s strength and contributing to the leadership the channel has built for more than 15 years in national prime time,” said Tania Porras Cossani, Programming and Acquisitions Manager at MEDCOM.
Commenting on the series’ performance, Mikaela Perez, Sales Director for LATAM, US and Iberia at OGM Universe, said: “We are incredibly proud to see Deep in Love connect so strongly with audiences in Panama. Reaching the No. 1 position from its premiere is exciting, but maintaining that leadership consistently is what makes this success especially meaningful. Panama marks the first of what we believe will be many successful launches for Deep in Love across the region. We are very grateful to Telemetro for their trust and for being such a strong partner in bringing the series to Panamanian audiences.”
The success in Panama marks an exciting first step in the wider Latin American journey of Deep in Love. Building on its strong performance on Telemetro, the series is now set to expand further across the region, with Honduras among the next markets where it will soon premiere.
