The executives will take the stage on the conference’s opening day to discuss CBS All Access’ evolution and upcoming rebrand. The event will also feature executives from Pluto TV, Fox, GroupM, HBO Max, Quibi, PBS, Tubi, Univision, Vice, and more.
The NATPE organization announced that Marc DeBevoise, Chief Digital Officer, ViacomCBS and CEO & President, ViacomCBS Digital; and Julie McNamara, EVP and Head of Programming, CBS All Access will participate in a headlining keynote conversation together at NATPE Streaming Plus.
DeBevoise and McNamara take the stage on the conference’s opening day after the recent news that ViacomCBS has begun the expansion of CBS All Access across the ViacomCBS brands and in advance of the service’s upcoming rebrand in early 2021.
Available to a worldwide audience, the second annual iteration of the Streaming Plus and will take place as part of NATPE Virtual from September 14-17.
NATPE’s President and CEO JP Bommel, said: “The amazing addition of Marc and Julie is further proof that we are building the preeminent conversation about the streaming industry. As the content industry continues to evolve, NATPE is at the forefront of the conversations which will dig into the questions we are all asking about the future of video content programing, distribution, and monetization.”
Pluto TV will kick off day two in a two-part session. In the first part, CEO and co-founder Tom Ryan, will address the future of Pluto TV and AVOD. In the second part Amy Kuessner, SVP Content Strategy and Global Partnerships; and Scott Reich, SVP, Programming, will speak to the intersection of programming and acquisitions and how they work together.
NATPE Streaming Plus includes top decision-makers from the leading global streaming destinations, influential producers, and advertising executives, including, FOX, GroupM, Quibi, PBS, Pluto TV, Tubi, Univision, and Vice, with more to be announced prior to the event.
