The most important event for the sports industry in Iberoamerica is taking place again to bring together local and international names. Tuesday, November 12 and Wednesday, November 13, at Usina del Arte de Capital.

Olé Sports Summit is coming back to Usina del Arte in Buenos Aires, Argentina, on Tuesday, November 12 and Wednesday, November 13 to bring together leaders, professionals, executives, athletes and legends of the sports industry.

The industry’s largest meeting in Iberoamerica closes its 2024 tour -after landing in Brazil, the United States and Mexico- in the land of the world champions and two-time Latin American champions. It will be held in an iconic and historic space built at the beginning of the 20th century, such as the elegant Usina de Arte.

Olé Sports Summit Argentina 2024 is organized together with Olé, the leading sports media outlet in Argentina and an international reference; and will feature big names in sports, such as executives from confederations, leagues, athletes, legends, brands, among other personalities, who will discuss the industry and current issues.

In the first edition held in 2023, we welcomed Gianni Infantino, FIFA president; Claudio Tapia, president of AFA; Javier Tebas, president of LALIGA; Nelson Rodríguez, vice president of MLS; Martin Migoya, co-founder & CEO of Globant; Iris Córdoba, General Director of the Global Sport Innovation Center at Microsoft; Eridany Vázquez de la Cerda O., Head of Sports & Gaming at Tik Tok, Sean Summers, chief Marketing Officer at MERCADO LIBRE and several YouTube leaders; among other prominent personalities in the field. In addition, there were different panels linked to Argentine soccer, on player training and the social function of clubs, among others.

Among the leagues present were: LALIGA, MLS, Liga Pro De Ecuador, Bundesliga, Kings League, Federación Paulista de Fútbol.

Sevilla FC, Barcelona (Ecuador), Club América, Club Atlético Peñarol, Botafogo, Cruzeiro Saf, Flamengo, Fiorentina, Independiente del Valle, were some of the Latin American clubs that joined us. The Olé Sports Summit 2024 also promises to have an outstanding agenda and will be a great opportunity to address the latest in digital transformation, audiences and platforms, Fan Engagement, eSports, disruptive marketing, sports betting, innovation and technology, sustainability, the role of women in sports, among others.

In addition, the event will present two key days for networking, providing a unique opportunity to establish contacts and generate high-impact networks with the main investing brands in the segment, as well as with the main leagues and competitions in the world.

The list of speakers and keynotes, details of the agenda and participating brands, as well as ticket sales for this edition will be announced soon on the official event website and the Olé website.

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