The 24/7 live, multi-platform reality show hosted by Alejandra Espinoza and Alan Tacher will premiere on January 18.

TelevisaUnivision announced the premiere date of ¿Apostarías por mí?, the new multi-platform reality show airing live 24 hours a day, seven days a week. Beginning January 18, twelve celebrities and their partners will disconnect from the outside world to live under the audience’s watchful eye, 24/7, in an isolated Villa where every challenge will test their love, loyalty, and ability to believe in one another. In this game, it’s not just money on the line, it’s also trust and the connection that binds them.

Hosted by Alejandra Espinoza and Alan Tacher and featuring a panel of three analysts to be announced soon, audiences will witness every key moment through live shows airing Monday through Friday and every Sunday, where intense twists, unexpected betrayals, and the riskiest bets will be revealed.

In the United States, the Sunday primetime shows will air simultaneously on Univision and the streaming service, ViX at 8 p.m. ET / 7 p.m. CT. The Monday-Friday shows will air on UNIMÁS and ViX in the same time slot.

Fans in Mexico can tune in to the Sunday shows on las estrellas at 9 p.m. and experience the full show on ViX. The rest of Latin America will enjoy all content exclusively on ViX.

Additionally, ViX will take the experience to the next level with a 24/7 livestream, eight exclusive uncensored channels, and additional content in daily pre- and post-shows, allowing viewers to be both witnesses and judges of every move inside the Villa. The hosts for the ViX shows will also be announced soon.

The following couples have been confirmed so far: Raúl and Laura Molinar; Adrián Di Monte and Nuja Amar; Beta Mejía and Alejandra Jaramillo; Breh Badassifier and Franco Tradardi; René Strickler and Rubí Cardozo; and Jim Velásquez and Alina Lozano. The remaining six participating couples will be announced in the coming days.

With an active presence across social media via the @apostariaspormi account and the hashtag #apostariaspormi, this intense reality show becomes a multi-platform, interactive experience where fans can vote, comment, and decide the fate of their favorite couples. Voting will take place on ViX. The couple that wins the audience vote and proves they can overcome everything will take home up to $300,000.

¿Apostarías por mí? will deliver a unique experience that pushes emotions to the limit, turning coexistence into a thrilling competition filled with challenges, extreme decisions, and genuine feelings.

¿Apostarías por mí? is based on a format by Abot Hameiri Communication, distributed by Dori Media International, and produced by Fremantle for TelevisaUnivision.

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