In his new role at John de Mol’s company, Sebastian van Barneveld will be responsible for global sales and distribution. He will operate from the Netherlands, with a strong focus on building partnerships across the globe.

After parting ways with ITV, John de Mol’s company, Talpa Entertainment Productions, continues to develop and produce formats in the Netherlands.

In this regard, the company announced Sebastian van Barneveld starts November 2, 2020 as its new Director of International Distribution. In his role Van Barneveld will be responsible for global sales and distribution. He will operate from the Netherlands, with a strong focus on building partnerships across the globe.

For the past years Van Barneveld held several executive distribution roles within legal and sales at Endemol International and Talpa Global and was most recently employed as Head of Licensing Emerging Markets at ITVS Global Entertainment.

Recently Talpa announced the release of two new international formats, Split Screen and Hit the Road, but there is more to come.

John de Mol, said: “Now that we are building a new fresh format catalogue, the logical next step is to set up a solid distribution arm. I am very happy that Sebastian is joining the team to make this his first priority.”

Sebastian van Barneveld added: “I am excited to join the new company and work with John de Mol and his unique creative team. Building new partnerships and focusing on making our formats travel across the world is more challenging and exciting than ever.”

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