Seriella continues to prove its dominance in the production and distribution of the biblical genre, presenting a catalogue of its greatest hits led by Kings, its most recent biblical telenovela, which lives up to its name through a story and production quality of epic proportions.
Portraits of stories that date back thousands of years, biblical telenovelas have garnered great popularity among modern audiences, with characters and plots that draw parallels to our current world, in addition to an audiovisual quality comparable to large film productions.
“The biblical drama genre has been particularly successful in Brazil and other Latin American markets due to a combination of cultural, historical and emotional factors that resonate deeply with audiences,” explained Edson Pfutzenreiter Mendes, Commercial Director of Seriella Productions, specialists in the creation and distribution of biblical telenovelas.
“In times of economic and social uncertainty, many people seek comfort and hope in content that offers a refuge for the soul. Biblical dramas present visions of faith and hope that help face trials and tribulations, which is especially relevant in the current market,” added the executive, also highlighting the “high visual and narrative quality.”
“Seriella has raised the bar by using special effects, impressive locations and period costumes, creating a cinematic experience that competes with large international productions,” he explained.
THE POWER OF THE KING. Without a doubt one of the biggest biblical productions in its catalog, and one that fulfills all of the above, Kings is presented as the great star of the Seriella’s catalog.
“The telenovela Kings is an exceptional biblical production from Seriella Productions that stands out for multiple reasons,” said the executive. “This plot is based on the fidelity of the biblical stories, especially in the books of Samuel, Kings and Chronicles, offering a deep and human look at the biblical figures. Through their victories and achievements, as well as their weaknesses and dilemmas, the story establishes a powerful emotional connection with the audience.”
Despite being a biblical narrative, Kings addresses universal themes such as leadership, faith, betrayal, power and redemption, which resonate with contemporary audiences, “making it relevant beyond a purely biblical context,” he highlighted.
Kings presents a unique format, standing out by narrating the story in several phases and seasons, focusing on different kings and time periods, “which creates a fascinating continuity and attracts the attention of various viewer profiles.”
“In addition,” he continued, “the photography and direction are designed to create a striking visual aesthetic, highlighting the beauty and grandeur of the production. Added to this is a talented cast that manages to convey the emotions and complexities of the characters in an exceptional way,” he added, also mentioning other key elements such as the soundtrack, historical research, and a strong investment in scenery and costumes, “which faithfully recreate the era and immerse the viewer in the biblical world.”
“All of this makes Kings a unique masterpiece of our biblical productions, conquering not only the Christian public, but also lovers of good stories and excellent telenovelas,” the Commercial Director summarized.
A KINGDOM BEYOND BRAZIL. With this passport in hand, it would not be surprising if Kings were to reach multiple new territories and screens around the world in the near future.
“The story of Kings has a universal nature that resonates with audiences around the world, with themes such as power, ambition, faith, love, betrayal, leadership and justice, fundamental elements in any society,” listed the executive. “These timeless themes transcend cultures and borders, allowing people of diverse backgrounds to identify with the characters and situations presented.”
“The scenes are familiar and understandable to any international audience, reflecting the tensions faced by societies and individuals in all times and places. The values and dilemmas they present can be contextualized anywhere in the world, making it a story that resonates both in the West and the East, in secular or religious countries,” he added.
In this sense, Kings has already been well received in Latin America and several other territories, and Seriella seeks to further expand its international footprint.
“With this mega production we follow the strategy of serving diverse international markets, taking advantage of the universality of its narrative and the visual appeal of the production. We have had great reception and success in Latin America, where biblical stories resonate strongly with their audiences.”
“Currently, we are premiering it in Europe, in countries such as Portugal and Spain, which also have a rich Christian heritage. Likewise, there is growing interest in Eastern European markets, such as Poland and Slovakia, where biblical content is very well received,” he revealed.
“In the US, demand for epic and biblical content is on the rise, as evidenced by the success of Kings on American television. In Africa, particularly in Sub-Saharan Africa and South Africa, biblical productions have a significant following in the broader entertainment market. And finally, in Asia and the Middle East, our productions have sparked interest despite cultural and religious differences. Canada, the Caribbean and Oceania are other key locations that have shown receptivity to our content, due to their appreciation for biblical stories.”
A COMPLETE CATALOGUE. Kings is the star of Seriella’s catalogue for Mipcom, a market in which they will also be presenting other biblical productions, as well as new releases in other genres.
“Our entire catalog will be available to the market, giving broadcasters and platforms a unique opportunity to access high-quality productions,” explained the executive, highlighting other biblical dramas such as Jesus, The Ten Commandments and Genesis; as well as the new miniseries Hasta donde ella llega, “a moving narrative that touches on themes of faith, love and perseverance, ideal for captivating contemporary audiences.”
“Our commitment is to offer content that not only entertains, but also inspires and educates, highlighting universal values that transcend borders. We are ready to collaborate with players from around the world to bring these stories to a global audience,” he concluded.
