Following the cancellation of the traditional event due to the coronavirus spread, the organization is presenting a new online service to its clients, offering access to all the exclusive content that was to be featured at Miptv, MIPDoc and MIPFormats.
Reed Midem today announced the launch of Miptv Online+, a premium online experience available for free to all registered Miptv, MIPDoc and MIPFormats 2020 clients.
Miptv Online+ will launch on March 30. The new service offers connected access to exclusive content originally programmed for the 57th edition of Miptv which, together with MIPDoc and MIPFormats, was scheduled to run March 28-April 2 in Cannes before being cancelled due to the coronavirus (Covid-19).
The service will enable buyers to stream distributor programmes scheduled for the Miptv Drama Buyers’ Summit and the MIPDoc Screenings Library. The online service will also stream the In Development, MIPDoc and MIPFormats project pitches, as well as MIPTV’s exclusive market intelligence conference sessions, Fresh TV and the Factual and Kids Content Showcases.
Lucy Smith, Television Division Deputy Director at Reed Midem said: “Our clients are unable to come to MIPTV in Cannes, so we are bringing MIPTV to them. Starting on March 30, delegates from 94 countries will be able to interact with one another online and experience originally scheduled MIP programming from the comfort of their office or home. Nothing replaces face-to-face meetings, but Miptv Online+ content, networking and access to the international entertainment business community is totally unique.”
In addition, the Miptv online database, accessed via miptv.com, will be available during the months ahead, allowing users to connect and interact with the Miptv community.