The first day of Miptv 2022 marked the return to the in-person format for the event, with an opening day full of conferences, presentations, and a long list of production and content sale announcements reminiscent of pre-pandemic times.
A new edition of Miptv began this Monday, an event that after a two-year break due to the pandemic, returned to its traditional in-person format at the Palais des Festivals.
With a renewed three-day format (April 4 to 6), Miptv 2022 presents an exhibition plan concentrated on the first floor of the Palais and an agenda optimized for conducting business.
“We can finally introduce the new, transformed and efficient three-day Miptv for business, which was first conceived in 2019. I can’t wait for people to experience the new Miptv and personally reconnect with everyone in the market” , Lucy Smith, director of the Entertainment division of RX France and director of Miptv, told ttvnews.
The event awaits the arrival of delegates from 80 countries, with 150 exhibitors, in addition to 1,200 buyers, with the return of US studios and networks, the main OTTs, and representatives from Latin America such as Televisa, TV Azteca, Globo, Caracol Television , Chilevisión, Teleonce, Telefe and TVUNAM, among others.
CONFERENCES, TRENDS AND FRESH TV
The first day began with opening keynotes from Kevin Mayer, Co-Chairman and Co-CEO of Candle Media, and René Rechtman, Co-Founder and CEO of Moonbug Entertainment, who discussed the companies’ future plans and strategy along with broader insights and trends from the industry.
Among the activities of the first day, the traditional Fresh TV Formats conference was presented by Virginia Mouseler, from The Wit, who highlighted the best-selling formats of the season: MaskedSinger, ICanSeeYourVoice, LegoMasters and GotTalent.
In addition, the event featured the top global TV trends of 2021 in the One TV Year In The World: Cracking TV Audiences session, presented by Glance, to discuss the growing impact of VOD, major program launches, and the growing influence of game franchises in television production.
The first day also presented the 2022 edition of MIPDoc, where projects were presented and biologist, wildlife filmmaker, podcaster and author Patrick Aryee offered a keynote to the attendees.
As for countries, the focus of the first day was, on the one hand, on South Korea, with the showcases Korea TT Drama Series, presented by KCA, and K-Formats: The Next Big Hits from Korea, presented by KOCCA. On the other hand, within the framework of the “Stand with Ukrainian Content Industry” initiative, the event welcomed several Ukrainian companies to the market at the National Ukraine Stand and offered a session with them at the Palais des Festivals.
And in terms of screenings, the presentation of Silent Road, by Beta Film, and Reeperbahn – Special Unit 65, by Studio Hamburg, stood out.
TOP CONTENT SALES AND PRODUCTION ANNOUNCEMENTS
As the outstanding news of the first day, Secuoya Studios presented its new international distribution division, Secuoya Studios Commercial & Distribution. Led by Sergio Pizzolante, the new company will internationally market the audiovisual projects, formats and IPs of all the studio’s divisions.
Also in Spain, Viaplay announced the opening of a technology hub in Barcelona. The goal of the new hub is to bring together talent to support the company’s ongoing international expansion.
In addition, French production and distribution company Prime Entertainment Group announced the acquisition of several documentaries from Spanish production company Zona Mixta, including The Master of Submarines and The Graveyard of Truk Lagoon.
Moreover, TelevisaUnivision and ZEE signed a co-production alliance, under which the companies will co-produce The Spice Trails: Latin America, an original 12-episode travel show, produced in 4K and filmed in Mexico, Panama, Guatemala, Colombia, Ecuador, Peru, Chile and Argentina.
From Asia, Nippon TV and Turkey’s Sera Film announced a co-production deal. The first project under development is a game show format for a family target, whose pilot is in the pre-production stage in Turkey.
And Banijay announced two new multi-territory deals for Korean formats MBC’s Bloody Game and CJ ENM’s EXchanges. CJ ENM also announced a first-look deal with the French production company WeMake, under which they will co-produce formats in France.
From Turkey, Mistco premiered two new Turkish dramas at Miptv: The Blackboard and The Town Doctor, which join its catalog of Turkish titles for the international market. And Global Agency announced that its format Beat Me If You Can, the highlight of its offer in Cannes, was renewed for a second season by SBC.
Present at Miptv, Beta Film and Eagle Eye announced that the drama Hotel Portofino has been renewed for a second season, which is currently being filmed in Italy. In addition, Beta announced new sales for the Eagle Eye Professor T series, including in Spain and Latin America.
Just J, the company directed by Julieta Camarda, was present in Cannes to promote its production hub in the Dominican Republic. There, the company already has five different adaptations of Survivor, under a strategic agreement with Banijay Nordics & Paprika.
Talpa announced the sale of Hunting Season to Poland’s Polsat; Dandelooo signed a deal with France Televisions for its children’s series Jasmine & Jambo; and ZDF Studios and Federation Kids announced new sales for their live-action series Theodosia.
Cannes is also hosting the fifth edition of Canneseries, the series festival which is taking place from April 1 to 6 together with Miptv at the Palais des Festivals.
The first day of Miptv 2022 ended with the welcome party, sponsored by TV5Monde.