In Lieu of Flowers, the hit TV format comes to France and Belgium with We Make Productions. Also, sports comedy The Boys arrives in the U.S. with Tucker Tooley Entertainment.
During Mipcom in Cannes, two successful licensing deals were announced by Amuz Distribution, one with We Make Productions to replicate the irreverent format of the In Lieu of Flowers entertainment program, and the other with Tucker Tooley Entertainment, which will bring the sports comedy The Boys to the U.S. territory.
Amuz Distribution’s Vice President of Global Distribution, Alex Avon, commented that they are delighted to partner with Bouchra Réjani and her studio, We Make Productions, to share the funny and heartwarming entertainment format of In Lieu of Flowers. He also expressed excitement about the partnership with Tucker Tooley Entertainment to bring the funny and heartfelt comedy series The Boys to the United States.
Making fun of death in an irreverent show
The television show In Lieu of Flowers is a variety format, where guest artists attend their mock funeral, surrounded by their peers and loved ones they have inspired. Its success has been sustained in primetime for 11 years in Canada.
Based on the concept of Celebrity Roast, each episode features a guest star who must testify to the totality of their life on stage. It all takes place through a flurry of comedy numbers and various sketches.
Bouchra Rejani, founder and producer of We Make, noted that they are very excited to adapt In Lieu of Flowers to France and Belgium. “Alexandre Avon and Amuz Distribution are amazing partners, and we thank them for bringing us this fun, tried-and-true format that audiences will enjoy.”
Comedy series The Boys: sports and friendship
A comedy series about friendship, life, love, and sports, The Boys focuses on a group of friends from different walks of life, from surgeons to police officers, who face together the challenges of life on and off the sports field. It centers on friends from different walks of life, from surgeons to police officers, who face life’s challenges together on and off the sports field.
For eleven boys, Monday is their favorite day of the week, when these part-time gladiators proudly and with some difficulty don a jersey with the crest of their team: The Boys.
It is a top-rated comedy series and was one of Canada’s most crucial French-Canadian television franchises. During its run, it had a 38% market share on Radio-Canada TV, with 73 television episodes and five movies to its credit.
