Although Reed Midem announced that Mipcom 2020 will have a physical edition, three large British distributors confirmed that they will not travel to Cannes. In addition, A+E confirmed to ttvnews that it will participate virtually.
Just under three months away for Mipcom 2020, an event that will have a hybrid face-to-face and virtual edition this year, three large British distributors confirmed that they will not travel to Cannes for the traditional market.
On the one hand, ITV Studios announced on Tuesday the launch of ITV Studios Fall Festival, a virtual event organized by the company itself to highlight its new productions to buyers. It will last three weeks and will begin on September 14.
These plans rule out ITV’s presence at Mipcom 2020 both virtual and in person.
BBC Studios, meanwhile, will participate in Mipcom 2020, but only in a virtual way. The news was revealed by the British specialized media TBI, which quotes BBC spokesmen and Laurine Garaude, director of Mipcom.
BBC Studios will thus have a presence on Mipcom Online+, the virtual platform that prepares the market, but will not set up its traditional stand in Cannes. Their executives will not travel either.
Fremantle was finally the last company to join this list.
As revealed on Tuesday by several media platform, including Deadline, the distributor will also not have a physical presence in Cannes.
A spokeswoman for Fremantle confirmed the information to Deadline and clarified that the company will indeed participate in the virtual edition of the event.
Lastly, A+E Networks revealed to ttvnews that it will not be part of the event in Cannes, choosing instead to participate remotely.
“A+E will not be on the ground but was always planning a robust virtual presence in coordination and partnership with Reed Midem, including virtual engagements with and for our clients,” they said from the company.
Mipcom 2020 will take place between October 12 and 15 and will be preceded by MipJunior the weekend of October 10 and 11.
Reed Midem also plans to run the third Canneseries in parallel.
