The former EVP of Endeavor Content will launch a new venture called De Maio Entertainment, which is backed by a long-term partnership with Fremantle to fast-track its growth through full access to Fremantle’s reach and services.
Lorenzo De Maio announced he will be leaving Endeavor Content, where he was Partner and EVP, to launch a new venture named De Maio Entertainment.
The Los Angeles based entity will be backed by an exclusive long-term partnership deal with Fremantle, the global production and distribution powerhouse behind critically acclaimed dramas such as The Young Pope, We Are Who We Are, My Brilliant Friend, American Gods, The Salisbury Poisonings and most recently, The Investigation.
De Maio was instrumental in the launch and growth of Endeavor Content into a premium content leader, including working on the Emmy award-winning shows Killing Eve, The Night Manager and Normal People.
Under the deal, he will work closely with Fremantle’s senior leadership team and wider group of independent labels and producers to support the growth of the super-indie’s scripted and factual slate and explore new strategic opportunities with Fremantle.
This unique partnership agreement with Fremantle is designed to fast-track the start-up’s growth trajectory and will provide De Maio Entertainment with full access to Fremantle’s global reach and range of services.
Lorenzo De Maio, Founder and CEO of De Maio Entertainment, said: “I am extremely grateful and proud of all we have accomplished as a team at Endeavor Content, having the privilege of working with incredible producers and creators, and bringing global successes to audiences worldwide. I am always looking for new and disruptive opportunities as the business quickly develops, and now is the perfect time to launch this company in partnership with Fremantle. I really admire the vision and leadership of Jen Mullin and Andrea Scrosati and am so excited to be working with all the extraordinary producers and companies in the Fremantle ecosystem to bring exceptional and inclusive storytelling to audiences worldwide.”
Andrea Scrosati, COO of Fremantle, said: “Lorenzo is one of the most creative and skilled executives in the entertainment industry and his track record speaks for itself. We have known each other for a number of years, and I have always been incredibly impressed by his vision and capacity to deliver. I look forward to working closely together with Lorenzo to help bring his project to life, while I have no doubt that with his support, the Fremantle scripted and documentary slate will now accelerate and grow even faster than our already ambitious plans”.
In his role as partner and EVP of Endeavor Content, Lorenzo De Maio helped Endeavor Content become a leader in the marketplace, first by selling premium UK and international shows into the US and worldwide, and then quickly expanding into a full-fledged studio in the US and internationally.
Some of the successes of Endeavor Content include Emmy-nominated show The Night Manager, produced by The Ink Factory and starring Hugh Laurie and Tom Hiddleston, Killing Eve, produced by Sid Gentle and adapted for television by Phoebe Waller-Bridge, and Normal People, produced by Element Pictures and based on the best-selling novel by Sally Rooney.
De Maio worked with Sid Gentle during the early stages of Killing Eve’s journey and helped build the series into a global phenomenon across AMC, BBC, and worldwide. Killing Eve, which was originally adapted for television by Phoebe Waller-Bridge and stars Sandra Oh and Jodie Comer, is now heading into its fourth season and has been nominated and won countless awards including Emmys, Golden Globes, and Baftas.
De Maio also oversaw the TV Advisory Group, as well as Endeavor Content Audio, which develops, finances, and produces scripted and non-scripted podcasts.
Prior to joining Endeavor Content, De Maio was President of Production at the Dino De Laurentiis Company where he was an executive on the NBC series Hannibal and a producer across its film slate.
De Maio is a member of the Producers Guild of America International Committee and has worked with the Los Angeles Mayor’s Office on the campaign to launch and support the California Film and Television Initiative program.
