On September 10, the Brazilian giant will participate in a special Natpe V-Front event, available on the Natpe platform, to share an overview of its catalog, and its experiences around data and solutions during the pandemic.
On September 10, Globo will share its experiences surrounding data and product solutions during the pandemic in the Latin American market as part of a special Natpe V-Front.
The presentation, which starts at 11:00 am PST / 2:00 pm EST, will be reserved for those interested in registering for free on the Natpe platform and will include the participation of Alejandro Rojas, Director of Parrot Analytics, Gabriel Jacome, Head of Curatorship at TV Globo, Fabia Juliasz, Head of Research and Data Analytics at Globo, and Pablo Ghiglione, Sales Manager Latam at Globo.
According to Angela Colla, Head of International Sales at the company, the moment we are living in is unique. “We are facing many challenges and are attentive to consumer demands. That is why it is important to share and be able to show the market possible ways of curating, programming, and content”.
“Globo’s catalog is quite powerful to meet different types of demand and different types of strategies, especially at this moment in which the entertainment market finds itself, with production interrupted due to the pandemic”.
In Latin America, this year alone, Globo currently has more than 20 productions on air on various channels in the region.
