Reporting to Jens Richter, CEO of Commercial and International, she will lead on Fremantle’s global FAST strategy and will be based in LA.
Fremantle today announces the appointment of Laura Florence to the role of SVP Global FAST Channels. Reporting to Jens Richter, CEO of Commercial and International, Laura will lead on Fremantle’s global FAST strategy and will be based in LA.
Previously SVP General Manager at Chicken Soup for the Soul Entertainment, she oversaw Redbox and Crackle+ digital platforms including TVOD, AVOD, FAST products and FAST distribution for the app and channel portfolio to over 120 endpoints across 15 platforms. Her responsibilities also encompassed content platform strategy and operations for the company’s Distribution & Production groups.
Laura has also recently been named as one of NYC TV Week’s 40 Under 40, an accolade which celebrates leading visionaries in the TV industry.
Jens Richter, CEO Commercial and International, Fremantle commented: “This is an integral role as we build out our global FAST strategy and I am thrilled to welcome Laura to the team to join us and lead our ambitious plans.”
Laura Florence, SVP Global FAST Channels, Fremantle added: “I am delighted to be joining Fremantle, a renowned company with an impressive portfolio of beloved shows. I look forward to leveraging the extensive catalogue of fan favorites and expanding their global channel distribution footprint. It’s an exciting opportunity to contribute to Fremantle’s growth and success.”
To date, Fremantle runs 33 FAST channels across all major platforms around the world. Fremantle’s first FAST channel Buzzr launched in 2015, showcasing iconic gameshow brands including Press Your Luck, Family Feud and Password. Since then, Fremantle has launched a number of single IP channels including Baywatch, America’s Got Talent, Jamie Oliver and The Price is Right; as well as genre channels including Places and Spaces, Cook Chop Chat, Sleuth and Quip.
Fremantle’s FAST team currently operates out of LA and London.
