In the following interview with ttvnews, Emre Aksoy, Chief Business Officer, talks about his company’s mission to create content with powerful stories that can entertain and engage kids across the globe.
In a world where new technologies, AI and social media have led to an abundance of content and entertainment options, Istanbul-based Fauna Entertainment aims to break through the clutter, offering high-quality productions with meaningful storytelling.
The team at Fauna is passionate about creating joyful, high-quality content that travels, aiming to transform stories into global brands.
In the following interview with ttvnews, Emre Aksoy, Chief Business Officer at Fauna Entertainment, explains the importance of creating content that’s fun, meaningful, and works across platforms; sparking curiosity, laughter, and a little magic, wherever kids are watching.
What is your current outlook on the kids’ content industry? What do you believe will be the main trends in terms of genres and productions for 2025?
It’s undeniable that the industry is going through a tough time. With less commissioning and buys. Nevertheless with fast moving new production technologies producers are able to come up with creative ideas to produce amazing shows at a lower cost. With the advances of AI, we will be seeing more niche and personalized content coming up, the ones that will be able to differentiate will be the more authentic and fun, marketing will have a huge impact on standing out.
What are the main challenges of producing kids’ content today? What do you look for when it comes to selecting projects for your catalog?
With AI tools and easier access to production, almost everyone’s a content creator now, so there’s a lot of content out there. We aim to break through the clutter by focusing on quality and meaningful storytelling.
We always look for content that’s fun, meaningful, and works across platforms; something kids enjoy and parents trust.
Which are the star titles from your current catalog for the international market?
Kukuli continues to do really well in the MENA region with its humor and catchy music. For the US market, we’ve just launched Ben’s World, an afrobeat music-driven show that empowers and celebrates black American kids’ daily struggles. Also, we have just to represent Molang which is doing really well especially in terms of licensing and merchandising. We also see big potential in Moi Lana, our brand new digital first show that will launch at the end of 2025, Moi & Lana follows two siblings traveling the world, discovering different cultures through the most popular local kids songs of each country they visit. It’s all about spreading joy and curiosity through sound and storytelling.
How do you think the streaming evolution has changed the business of how kids content is distributed?
It’s been a total shift. Kids expect content to be available anytime, anywhere. So, we build our strategies around discoverability and repeat viewing. It’s no longer just about making good shows, it’s about making them visible and accessible.
Which platforms and territories do you currently work with? Which regions do you believe have the biggest potential for your content to grow in?
We’re on YouTube, regional TV, AVOD and FAST platforms. MENA, CEE, and LATAM are strong for us, but we see big growth ahead in India, Indonesia, and Eastern Europe especially with music-driven and dubbed content.
How do you see kids’ content and younger audiences evolving in the coming years?
Kids are sharp, they love fun, fast content but also crave connection. We think community-building and emotional storytelling will matter even more, especially around music, characters, and inclusive formats.
We’re passionate about creating joyful, high-quality content that travels. For us, it’s all about sparking curiosity, laughter, and a little magic, wherever kids are watching.
