The Swedish distributor announced an agreement with Studio Kvaral 95 to represent the hit comedy Sugar Daddy in the international market.

Eccho Rights announced a new deal with Ukrainian production company Studio Kvartal 95 to distribute its hit comedy Sugar Daddy in the international market.

The series (16 × 30′) was Ukraine’s best scripted show last year in terms of ratings, achieving historic audiences for channel 1+1 and a fervent local fan base.

It tells the story of friendship between Merkulov and Liza. He is a depressed older man, who used to be a movie star but is already tired of life. So he decides to go out for one last big night out to spend all the money he has left.

She is a gold digger who believes she has finally found her “sugar daddy” by watching him spend wildly at the disco.

The next morning she realizes the reality: Merkulov is broke. Ironically, they decide to live together to share expenses and unexpectedly start helping each other improve.

“Studio Kvartal’s reputation for creating comedies that connect with audiences is already recognized. The last time they achieved such a success, they managed to turn their protagonist into the president of Ukraine (NdR: Volodimir Zelensky, protagonist of the People’s Servant, a comedy where he played the president of Ukraine, is the current royal president of the country)”, said Nicola Söderlund, Managing Partner of Eccho Rights.

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