TelevisaUnivision orders 60-episodes of the iconic game show.
Content powerhouse Banijay Entertainment today announces the highly-anticipated return of Deal or No Deal to Mexico (Lo tomas o lo dejas) and the US Hispanic market after a five-year hiatus.
Produced by EndemolShine Boomdog, with post-production by Wide Angle, both part of Banijay Americas, the hit game show is set to air on TelevisaUnivision’s Las Estrellas in Mexico and UniMás for US Hispanic audiences, with 60 thrilling episodes of high-stakes decision-making and unforgettable moments.
Presented by fan-favourite, actor and host Paul Stanley, Deal or No Deal Mexico challenges contestant’s intuition as they select from sealed briefcases, each containing mystery cash amounts, all while negotiating offers from the elusive Banker. With $100,000 USD at stake, every decision matters, keeping audiences on the edge of their seats.
One of Banijay Entertainment’s most enduring hits, Deal or No Deal has been adapted in over 80 territories, with more than 350 productions since its 2002 Dutch debut. Recent reboots in UK, and South Africa, along with record-breaking viewership in Italy, highlight the format’s lasting appeal. The recently announced Swedish edition for TV4, produced by Meter/Jarowskij in partnership with the Postcode Lottery, marks its return after 11 years.
Alejandro Rincón, Chief Executive Officer of EndemolShine Boomdog, says: “Deal or No Deal delivers gripping yet simple gameplay, delivering much-see entertainment. This high-volume, 60-episode commission marks a significant move by TelevisaUnivision, and is set to build a loyal following of both new and returning fans in both Mexico and across the US Hispanic market.”
Lucas Green, Chief Content Officer, Operations at Banijay Entertainment says: “We are witnessing a global resurgence in game shows, with Deal or No Deal leading the charge. The return to Mexico and the US Hispanic market is testament to the format’s incredible, enduring ability to engage and excite broad audiences of all generations.”
EndemolShine Boomdog, part of Banijay Americas, is the Spanish-language producer behind some of the most important television brands in Mexico and the United States. Based in Mexico City, EndemolShine Boomdog produces top non-scripted and scripted series including International Emmy nominated series Me Caigo de Risa, Los 50, ¿Quién es la Máscara?, La Casa de los Famosos, La Casa de los Famosos México, MasterChef Celebrity, and global hit drama Como Agua Para Chocolate among many others. With a commitment to delivering top-tier content for Mexican, Latin American and US Hispanic audiences, the company continues to bring globally successful franchises to the market.
