Sébastien Petiot and Delphine Plantive join leadership team at Banijay France following Alexia Laroche-Joubert’s appointment as CEO.
Banijay France, part of media and entertainment powerhouse Banijay, today announces its new management team, with Sébastien Petiot and Delphine Plantive joining the leadership team as Chief Operating Officer and Director of Editorial Strategy and New Business respectively. Both roles are effective from 1st September, and report to Alexia Laroche-Joubert, the local holding’s recently appointed President and Chief Executive Officer.
As COO, with President and CEO, Laroche-Joubert, Petiot will be responsible for defining Banijay France’s strategy, and supporting all 15 labels within the French portfolio, which produce a diverse line-up of over 2,670 hours of programming each year. Most recently, he spent six years with ITV Studios France, where he left as COO, having begun his career at TF1 as Head of Non-Scripted and Artistic Director. He joined ALP in 2006, where he held the position of Managing Director for eight years, working on local versions of Banijay’s Wife Swap and Survivor (Koh Lanta) before leaving for ITV Studios.
Meanwhile, Plantive will steps in as Director of Editorial Strategy and New Business. In this new position, her mission is to ensure the smooth editorial co-ordination of all Banijay France’s companies, which will include initiating partnerships, and bringing onboard new talent and business opportunities for labels within the company. Her remit also includes supervising the market research, audience, and monitoring team within the local holding. She steps up from ALP, where she has been Director of Creation, Development and Diversification since 2011, and prior to that, she spent eight years as Director of Development at Endemol.
Alexia Laroche-Joubert, President and CEO Banijay France says: “Sébastien and Delphine bring extensive industry experience and knowledge to their new positions, and these skills will be invaluable as we strive to meet our common objectives: to deliver outstanding growth, with a strong content offering across all platforms, and to foster the best possible support for our producers, creatives and labels. These appointments cement my vision for the future of Banijay France, and I’m excited for the successful future ahead.”
Banijay France is home to a diverse range of non-scripted and scripted labels, producing across all platforms and linear channels. Their portfolio includes new original content for the French market, as well as adaptions of Banijay’s global formats. Labels within the Banijay France footprint include, for entertainment: Adventure Line Productions, Air Productions, Banijay Productions France, DMLS TV, Endemol France, H2O Productions, KM Production and Tooco. And in scripted, Banijay Studio France, Shine Fiction, Fiction’Air, Marathon Studio, Terence Films, Montmartre Films and Screen Line Productions.
