The actress is set to headline the 10th Annual Women In Global Entertainment Power Lunch
Hollywood actor, producer, host, activist, entrepreneur, humanitarian, and New York Times best-selling author Alyssa Milano is coming to Mipcom Cannes to keynote at the annual Women in Global Entertainment (WGE) Power Lunch, co-hosted by A+E Networks in partnership with The Hollywood Reporter. The event will be held at the Majestic Hotel, Monday, October 17, 2022.
“Alyssa is a fantastic spokesperson for women and has been a strong voice and influencer championing women in our industry. I think she’s going to be incredibly inspiring. She’s going to tell her story and light a fire for us all,” said Melissa Madden, SVP, International Marketing, A+E Networks.
“This year’s theme, ‘Stronger Together,’ is about connecting women and accountability for assisting other women with their career paths. The room will be full of women who have achieved success. But we’ll also be asking ‘Who helped you?’ and ‘Whom are you helping?’,” adds Madden.
The 2022 WGE Power Lunch marks its 10thAnniversary at Mipcom Cannes, which sees diversity and inclusion again elevated throughout its conference programme. Milano will also present the inaugural Behind the Scenes award at the Diversify TV Excellence Awards, presented by Mipcom in association with founding Presenting Partner A+E Networks on Wednesday, October 19.
Lucy Smith, Director of Mipcom Cannessaid “The Women In Global Entertainment Power Lunch reaches its 10th anniversary this year more relevant than ever. From her early advocacy of the #metoo movement, Alyssa has been a true catalyst for change and her impact hugely significant. We are delighted to welcome her to Cannes for what I have no doubt will be an enlightening session and our thanks to A+E Networks who founded this amazing event with us.”
In the keynote, Milano will touch upon her recently sealed major first-look deal with A+E Studios to write and produce projects aimed at U.S. and global audiences. The partnership with Milano demonstrates A+E’s long-running mission to ensure female representation behind and in front of the camera. That mission includes “Broader Focus,” an ongoing initiative led by A+E’s Lifetime channel to boost women’s roles in the industry.
Liz Soriano, SVP, International Programming, A+E Networks said, “We continue to be encouraged by the results of our Broader Focus initiative. Some 65% of the writers for our Original Movies are women; 56% of the directors of our movies are also women, while 50% of our executive producers have been women. We are excited to be extending Broader Focus to support women in this industry further into the next generation.”
Delegates at Mipcom Cannes will see the impact of diversification in titles that A+E Networks will offer at the market. These include scripted dramas The Lincoln Lawyer, Miss Scarlet and The Duke, and the Ireland-set thriller North Sea Connection.
