FOX achieved its most-watched entertainment Tuesday with the premiere in almost eight months. On France 2 and Rai 2 channels, it also attracted millions of viewers in a single night.
Talpa Concepts’ game show format, The Floor, successfully premiered on January 2 in the US. In its debut, the show hosted by Rob Lowe on FOX television network achieved impressive ratings. The same happened in December, during the France and Italy premiere on France 2 and Rai 2 channels.
With The Floor, FOX achieved its most-watched entertainment Tuesday in nearly eight months, reaching 3.9 million multiplatform viewers in Live + 3 ratings and ranking as FOX’s most-watched non-scripted Tuesday premiere in 13 years.
The premiere of The Floor was FOX’s largest total multiplatform audience for a non-scripted debut in two years and is also FOX’s highest streaming FOX competition debut on record, marking a promising start for the competition that has become one of the fastest-growing formats of 2023.
The Floor in France and Italy
The competition also premiered successfully in France and Italy. On France 2, the premiere of The Floor (Saturday, December 30) achieved impressive ratings with 3.26 million viewers, 44% above the channel’s average.
The episode achieved a 17.3% market share in the 4+ slot, beating the network average by 4.2 points. It was also the third most-watched television program in the 4+ category and the second most-watched among women.
In Italy, on Rai 2, the first episode of The Floor (Tuesday, January 2) attracted 1.126 million viewers and achieved a 7.1% audience share in the 4+ category.
In The Floor, 100 quiz fanatics face off in quiz duels on a giant LED floor divided into one hundred equal squares, each representing its field of knowledge.
The goal is to conquer the entire floor and take home a big cash prize. The rules are simple. A random contestant challenges an adjoining opponent in a quiz duel. They play against each other in the category of the opponent’s square.
