As CEO of the UK business, Amelia will oversee the strategic direction of UK corporate functions as well as output of labels Thames, Talkback and Naked.

Fremantle today announces that it has appointed Amelia Brown as CEO of its business in the UK. Based in London, she will report to Group CEO Jennifer Mullin and will also join Fremantle’s Global Leadership Team, effective immediately.

As CEO of the UK business, Amelia will oversee the strategic direction of UK corporate functions as well as output of labels Thames, Talkback and Naked – the producers of some of the UK’s most loved programming including Britain’s Got Talent, Too Hot To Handle, Never Mind the Buzzcocks, QI, The Apprentice and The Rap Game UK to name a few. Majority investment Label 1 (Hospital, World’s Collide: The Manchester Bombing) will also report to Amelia.

Jennifer Mullin, Group CEO, Fremantle comments: “I have had the pleasure of working closely with Amelia for over five years and know that she will make a fantastic leader of our UK business. She knows how to make great shows, and more than that is an incredibly astute businesswoman and inclusive and inspiring leader. I am looking forward to collaborating even more closely with her and supporting her vision for the future.”

Amelia Brown, CEO Fremantle UK, adds: “I am thrilled to be taking on this role to lead the UK and I am beyond proud and excited to champion our incredible people and best-in-class programming. Having worked here for twenty years, I know that this is a very special place that celebrates creativity; I can’t wait to work with our brilliant teams as we are lucky enough to have some of the very best programme makers and continue to grow Fremantle UK.”

Formerly Managing Director of UK label Thames, Amelia has worked at Fremantle for twenty years. After first joining in 2003 as a freelancer and then on a permanent basis from 2013, she was appointed Managing Director in 2017 and has been a key creative on almost every series of Britain’s Got Talent and The X Factor in Series Producer and Executive Producer roles. She has been instrumental in strengthening Thames’ slate of programming and has led the expansion of the label into the world of reality television and factual entertainment with programmes including Too Hot To Handle for Netflix (a co-production with fellow UK label Talkback and most recent commissions including MAMMA MIA! I Have a Dream for ITV and The Big Celebrity Detox for E4. Her successor for MD of Thames will be announced soon.

Fremantle’s UK scripted label Euston Films will report to Christian Vesper, CEO of Global Drama. Recent acquisitions 72 Films and Wildstar Films will continue to report to their individual Boards which include representatives from Fremantle’s senior leadership.

Amelia Brown replaces Simon Andreae, who stepped down from his role as CEO in April 2023.

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