It was the winning format at Armoza’s annual pitch competition, Formagination, in 2022 from Canadian-production company Studio BRB.
Armoza Formats, part of ITV Studios, has today announced the international launch of new reality competition Family Ties or Lies as part of their MIPTV slate.
This exciting new format combines the most loved aspects of reality competitions and social experiments into the ultimate guessing game.
Family Ties or Lies was the winning format at Armoza’s annual pitch competition, Formagination, in 2022 from Canadian-production company Studio BRB.
From Armoza Formats and Studio BRB, in reality competition Family Ties or Lies (90-120’), 10 pairs of siblings from all ages and backgrounds live together in a holiday campground and complete challenges to win big money. The twist: some of the pairs are total strangers, with completely fake family history! Hosted by a pair of celebrity siblings, the participants will compete in crazy challenges that will put their relationship to the test. In the finale, one pair will put to the test if they can tell the family ties from the lies in order to win the prize!
Adva Avichzer, Head of Sales at Armoza Formats: “Family Ties or Lies‘ brings to the screens one of the most dynamic relationships – that of siblings – which often isn’t given the screen time it deserves. This highly relatable dynamic offers ideal TV moments, which when combined with the unique twists and elements of this exciting show, makes for must-see-TV!”
