FlixLatino’s launch on Google TV makes the service available to a wider audience on many connected devices.
FlixLatino, the Subscription Video On Demand Service (SVOD) that targets Hispanics in the United States and Puerto Rico is available now on Google TV, a platform which brings together movies, shows, and more from across the audience’s apps and subscriptions, organizing and customizing them.
Google TV allows for the discovery of new things to watch, with recommendations based on what the users watch and what interests them across subscriptions and content available.
FlixLatino, (owned by SOMOS Next, company part of SOMOS Group) offers a selection of high-quality content for the Latino market, including options for children in its parental controlled section FlixLatino Kids. The service, one of the few that targets Hispanics exclusively, delivers content both in On Demand and linear options, adapting its usage to the most popular modalities. FlixLatino is priced at $2.99 per month, quite an attractive price versus competitors and especially in this economic environment.
Content in FlixLatino comes from a variety of Spanish speaking countries (Mexico, Argentina, Spain, Peru, Chile, Colombia and Puerto Rico, among others) in all genres, as well first-class content from international markets. The animation in its protected children section includes well-known brands such as Pocoyo, Angelina Ballerina, Little People, Bob the Builder and others. The availability of linear options allows for the enjoyment of a selection of content programmed to facilitate consumption and discovery.
Luis Guillermo Villanueva, COO of SOMOS Next, declared: “We are elated for this launch on Google TV. The presence in a leading service with a quality selection of apps makes FlixLatino available to thousands of Latinos, underscoring the quality and acceptance of our service, of our content and of the value proposition that we offer. The presence on smart TV’s and connected devices on a platform such as Google TV is a key driver of growth for us in the future in this dynamic environment, especially with options that look to make things easier for the consumer.”
FlixLatino’s launch in Google TV makes the service available to a wider audience in many connected devices, especially important for a segment that scores highly in entertainment consumption especially in cellular phones. The service is continuously updated with features and premieres that keep it in line with a very competitive market.
