The two-hour special event positioned Univision among the top-3 most-watched networks on all of television and the No. 1 Spanish-language network in the time period and for entire night across key demos.
On Tuesday, September 6, Univision premiered the epic remake of the hit telenovela Los ricos también lloran in a two-hour special event that reached 2.7 million Total Viewers 2+ (source: Nielsen), who tuned in to all or part of the telecast from 9 p.m. to 11 p.m. ET.
The premiere of Los ricos también lloran made Univision the No. 2 network on all of television, regardless of language in the 9 p.m. to 11 p.m. time period, outperforming CBS, NBC, FOX, The CW and all cable networks among Adults 18-34 as well as the number 3 network ahead of CBS, FOX, The CW and all cable networks with Adults 18-49.
Also for this night Univision was the top Spanish-language network in the time period and for the entire night with double-to-triple digit audience advantages over Telemundo among Total Viewers 2+, Adults 18-49 and Adults 18-34.
The special averaged 1.4 million Total Viewers 2+, 595,000 Adults 18-49 and 245,000 Adults 18-34 and was the fourth most-watched program on all of television with more Adult 18-49 and Adult 18-34 viewers than the first-run episode of ABC’s Claim To Fame, FOX’s special airing of TMZ Investigates Who Really Killed Michael Jackson as well as the entire original primetime line-up on The CW (Leonardo and Devils).
