The Israeli distributor will exhibit Pantanal, In Your Place and A Life to Die For in Israel.
Globo, the largest communication company in Latin America, has reached an agreement with Dori Media, an international group of media companies, located in Israel, Switzerland, Argentina, Spain and Singapore, to broadcast the telenovela Pantanal, which is currently the program with the largest audience in Brazil, reaching 35.8 million people per day, as well as In Your Place and A Life to Die For, and the rerun of India – A Love Story.
The plots will be aired on the Israeli channels Viva, Viva +, Viva Vintage, Viva Premium, and are scheduled to premiere from September 2022, throughout the coming year.
The negotiation reinforces the partnership of more than 19 years between Globo and Dori Media. The first licensed title was The Clone in 2003 and, since then, more than 30 Globo productions have been aired by the group.
“The Middle East is a strategic region for the group, and our long-standing partnership with Dori Media reflects this. The telenovelas are products with a universal language, with power of attraction and audience retention,” says Angela Colla, Globo’s head of International Sales.
“Dori Media has a diversified content in its television channels, and Brazilian telenovelas have always played an important role in our lineups. We are happy to continue this long and good relationship with Globo, with new successes to come,” comments Dana Yaffe, Dori Media’s vice president of content & channels.
