Banijay Rights announced its new Global Sales structure and confirmed that Michelle Wasserman and Veronique Verges will be in charge of its format and taped content sales in Latin America, respectively.
Banijay Rights, which after the purchase of Endemol Shine by Banijay absorbed the entire Endemol Shine International catalog, announced its new Global Sales structure.
The division will be led by Cathy Payne as CEO, who will be based in London and who will oversee offices around the world including Paris, Moscow, Sydney, Los Angeles, Mumbai and Singapore.
Regarding Latin America, it was finally confirmed that Michelle Wasserman and Veronique Verges, from Endemol Shine International, will remain with the new company in their previous roles.
Thus, Michelle Wasserman will now be the SVP of Formats for Latin America at Banijay Rights; Veronique Verges will be Banijay Rights’ Finished Tapes SVP for Latin America.
In the rest of the world, Tim Mutimer will lead the Sales in the EMEA territories. He will oversee Chris Stewart (SVP UK & Ireland), Claire Jago (SVP Nordics), Matthew Hodges (SVP of EMEA German-speaking territories), Elliott Chalkley (SVP Italy & Iberia), Alex Le Merle (SVP Benelux) and Isabelle Burn (SVP French-speaking territories of EMEA).
So will Samia Moktar (VP CEE & Airlines), Marion Vergnaud (VP, Greece, Turkey, Romania & Baltics), Robin Pollok (VP Middle East, Israel & Africa), Alexander Rubanov (VP Russia & CIS with CEE support by Tatjana Kostovski Sales Manager).
They will all be joined by Shaun Keeble as VP Digital.
In Asia, Rashmi Bajpai was confirmed as EVP of the region along with Daryl Kho (SVP Asia – Formats) and Kanchan Samtani (VP Asia of Finished Tape).
For Australia and New Zealand, Lyle Bettson-Barker was confirmed as SVP and Kell Hoddinott as VP Australia & NZ.
In the rest of the world, it was announced that Matt Creasey, formerly the EVP of Acquisitions and Co-productions, will lead the division outside of EMEA.
In addition, Simon Cox will serve as SVP of Acquisitions, working alongside Emily Elisha, named VP of Acquisitions.
The team will handle a total of up to 88,000 hours of content, with globally recognized brands such as Survivor, MasterChef, Temptation Island, Mr Bean or Grantchester.
