Nadav Palti, CEO of Dori Media, spoke to ttvnews at Mipcom 2025, where the group is presenting a selection of hit formats with proven success and international potential, complemented by high-end scripted productions.
*Produced by Luis Cabrera and Ana Paula Carreira, from Cannes, France
Known for creating and distributing some of the world’s most successful unscripted formats, it’s no surprise that Dori Media has made its way to a new edition of Mipcom with an impressive catalog of titles, with brand new premieres and returning hits, destined to find multiple new screens around the globe.
Leading the list is one of the group’s newest formats, The Auction, produced in collaboration with América Televisión, Kapow and Open Kimono, and produced in Peru by America Estudios. The game show pits two teams of five family members against each other, in a fun and suspenseful auction setting. Each team is given an equal budget and looks to acquire prizes with the highest value, all while trying to reach the final and win the show’s grand prize.
The Auction premiered in July on America TV in Peru under the local name, La Subasta, and just aired its final episode this past Sunday, wrapping up a very successful first season on the Peruvian network.
“This Sunday was the last episode of the season. It has gone very, very well. Some days it was even number one,” Nadav Palti, CEO of Dori Media Group, began in conversation with ttvnews in Cannes. “The channel is now considering a second season”, he added.
“This game show is very attractive, the idea is very catchy. And then you have the relationship between the families, the auction itself, and the host, which are all very important,” he explained.
The Auction is being presented this week at Mipcom and even before the market has had a good look at it, the format has already found its first buyer. “We’ve already sold it to Italy for a full season,” the executive revealed. “We have a lot of expectations, because this is a very good sign. We think the market needs this kind of thing today. It can work for prime time, daily or weekly. In Italy, for instance, it will air daily, and in Peru it was weekly. So it can work anywhere.”
The Auction is just one of many big formats Dori Media is presenting in Cannes, along with another new addition: Intuition, which was recently licensed to Portugal’s TVI, where the series will make its European debut in December. Created by Dori Media and Oded Menashe, the game show features several games where contestants must answer 10 questions about a random person they are introduced to for the first time.
“Intuition was sold to Portugal to TVI, and if everything works well there, they’ll want to do a daily season as well. So that’s two great non-scripted titles that we have signed deals for,” Palti said.
In addition, the CEO highlighted the continuous success of formats like Power Couple and Smart Face, both of which have been sold to dozens of countries worldwide, and will soon see more announcements coming in big markets.
“We have another very good non-scripted title called The Best of All, which hopefully we will be selling to a big channel,” he announced and added: “And we are also presenting the paper format Golden Egg, which is unique because it’s a game show that combines AI technology.”
Inspired by a landmark experiment from Nobel Prize–winning economist Daniel Kahneman, The Golden Egg explores the psychology of risk and reward. In Kahneman’s study, participants had to choose: take US$500 for sure or flip a coin for a 50% chance at US$1,000. Most took the guaranteed money, proving that humans are naturally risk-averse. This insight sits at the heart of The Golden Egg: we say we love risk, but do we really?
The show puts contestants under real-time pressure to test how far they’ll go when the odds turn against them. Each episode evolves as players face dilemma after dilemma—decisions that expose the tension between logic, greed, and fear. Unlike Who Wants to Be a Millionaire or Deal or No Deal, which build toward one or two key moments of choice, The Golden Egg delivers a cascade of high-stakes decisions from start to finish.
This impressive lineup of unscripted titles is complemented by Dori Media’s renowned slate of scripted original productions, led by Soul Sucker, which was presented earlier this year at Mip London.
Sset to launch on HOT in Israel on November 6th, Soul Sucker is created, written and stars Bat Hen Sabag, who was behind the award-winning Israeli series Dumb. It is co-created and directed by Daphna Levin, who created, directed and served as Executive Producer on Euphoria and co-writer on In Treatment.
Soul Sucker is a family drama, a horror comedy and detective mystery all-in-one 8-episode series that has a pinch of gypsy folklore. It is a modern fairytale about witches and curses among mothers and daughters and is inspired by Sabag’s life and follows three generations of an oppressive matriarchal family (grandmother, mother and daughter). Soul Sucker deals with the emotional scars passed down by mothers, all the while maintaining a sense of humor and a very quirky tone.
“Hopefully we will be selling it worldwide”, Palti anticipated.
“In December, we are launching another high-end drama of 6 episodes called Hammam. And we are producing a lot. We just finished producing 20 episodes of Young Suchard, and we will be presenting it in Content America. I believe it will attract attention worldwide. This coming November we will hopefully get an order for a second season for this series,” he explained.
Suchard is considered to be the world’s leading mentalist, known for his unique performances for A-list celebrities, global business tycoons, primetime TV specials, and shows for Fortune 500 companies across more than 90 countries. The 20-episode series will blur the lines between reality and imagination, offering a unique blend of comedy and drama with a nostalgic wink to the vibrant 90s in which he grew up.
“We are also in pre-production for Midnight Falls (w/t), a 20-episode horror series for teens, which we will shoot next summer. And we are working on a high-end drama of six episodes about General Moshe Dayan,” he concluded.
