From his new position at DeAPlaneta Fiction, the executive will lead the development and production of original content, with the aim of consolidating and expanding the company’s presence in the fiction sector, both nationally and internationally.
DeAPlaneta Entertainment announces the incorporation of Íñigo García Garmendia as Content Director of the fiction department of DeAPlaneta, reporting directly to Yolanda del Val, Director of the Fiction Department.
With more than 20 years of experience in the audiovisual sector, Íñigo García Garmendia has worked in prestigious companies such as The Walt Disney Company and Discovery, performing key roles in programming for free-to-air and pay television channels. In 2017, he took on the role of Head of Programming, Acquisitions and Co-productions at Telemadrid, leading a rebranding process that boosted in-house production for five years. More recently, in 2022, he joined The Mediapro Studio as International Sales Manager for Spain, Portugal and Latin America.
From his new position at DeAPlaneta Fiction, Íñigo will lead the development and production of original content, with the aim of consolidating and expanding the company’s presence in the fiction sector, both nationally and internationally.
Íñigo García Garmendia stated: “I am proud to join the fiction area of DeAPlaneta Entertainment, a company with an exceptional track record in the production of high-quality content. My goal is to continue in this line, exploring new stories and formats that connect with audiences around the world.”
Yolanda del Val, Director of the Fiction Department, said: “The incorporation of Íñigo strengthens our commitment to quality fiction. His experience and strategic vision will be key to continuing to position DeAPlaneta as a benchmark in the sector.”
With the addition of Íñigo García Garmendia, DeAPlaneta Fiction reinforces its commitment to continue developing quality productions and expanding its reach in the competitive audiovisual landscape.
