The new channels include Zenon the Farmer, the flagship series from El Reino Infantil/The Children’s Kingdom, along with Johny and Friends from LooLoo Kids, now available in Italian and German.

El Reino Infantil/The Children’s Kingdom and LooLoo Kids have joined forces once again to launch brand-new YouTube Kids channels in Italian and German, strengthening a five-year strategic partnership.

The new channels include Zenon the Farmer, the flagship series from El Reino Infantil/The Children’s Kingdom, along with Johny and Friends from LooLoo Kids, now available in Italian and German.

This expansion allows more children to enjoy these heartwarming stories and unforgettable songs in their own language.

The launch took place on July 17, during Friendship Month. This initiative aims to continue bringing safe, educational content to more kids around the world.

LooLoo Kids is a multilingual educational content ecosystem for children, best known for its songs and animations created by a team of over 100 media professionals, including musicians, lyricists, singers, and animators who work tirelessly every day to engage one of the most demanding audiences: children.

This new step in the strategic partnership between El Reino Infantil/The Children’s Kingdom and LooLoo Kids marks a milestone in their five-year journey, working side by side to create and distribute high-quality children’s content. Both brands share a clear mission: to offer educational entertainment that inspires, entertains, and teaches young audiences.

“After many years of working together, this launch is a celebration of our shared vision. We’re happy to continue this journey with LooLoo Kids, broadening horizons and creating a positive impact for more families,” said Karina Giamello, Digital Programming & Content Strategy Manager at El Reino Infantil/The Children’s Kingdom.

“These new channels allow us to keep bringing El Reino Infantil/The Children’s Kingdom’s world to more children around the globe, promoting games, music, and entertainment in a safe and fun environment. Launching during Friendship Month, in the middle of YouTube Kids special programming, gives it special meaning: it’s a celebration of friendship as a bridge across cultures, languages, and generations,” said Paula Lavinia, Head of Publishing and Operations at El Reino Infantil/The Children’s Kingdom.

“At LooLoo Kids, our mission is to make learning fun and accessible for children everywhere. By launching new channels in Italian and German, we can bring our songs, animations, and joyful stories to even more families, helping kids learn and grow in their own language. We’re thrilled to expand our partnership with El Reino Infantil/The Children’s Kingdom and continue sharing positive, engaging content with the world,” said Cristina Badan, CEO at LooLoo Kids.

This collaboration enables both partners to swiftly launch new language channels, experiment with content formats, and fine-tune their publishing and monetization strategies. By combining high-quality content, agile production teams, and a strong global footprint, El Reino Infantil and LooLoo Kids have created an ideal framework for scalable, international growth.

“Children love the characters from El Reino Infantil and from LooLoo Kids. This partnership goes beyond simple adaptation, it’s a bridge between two musical and educational worlds. The result? Content that feels familiar, yet fresh. Entertaining, yet educational. Global, yet deeply personal” said Valentin Pintilescu, LooLoo Kids Development Manager.

La entrada El Reino Infantil and LooLoo Kids launch new Italian and German channels se publicó primero en TTV News.

The most popular Spanish-language YouTube channel announces the imminent launch of its own channel on Pay TV platforms across Latin America.

El Reino Infantil/The Children’s Kingdom, the #1 children’s YouTube channel in the Spanish-speaking world with over 260 million subscribers, is thrilled to announce that its channel will soon be available on all Pay TV systems throughout Latin America. The company is currently finalizing the corresponding distribution agreements for its combined offer, which includes the new TV channel along with an extensive VOD content library that subscribers will soon be able to enjoy.

This major milestone is part of the channel’s mission to develop experiences that adapt seamlessly to different platforms, expanding its reach to new audiences beyond the digital space.

With a strong offer that combines entertainment, education, and values, The Children’s Kingdom continues to bridge the gap between the online and offline worlds — providing a safe environment for the whole family to enjoy.

The channel is widely recognized for its hit animated series, which will be featured on the new TV channel. Some of the most popular titles include: Zenon the Farmer, Bichikids, Zoo Songs, Blu Family, and The Little Sailor. These shows have captured the hearts of millions of children around the world with stories full of music, color, and valuable lessons.

Designed to deliver high-quality educational entertainment, The Children’s Kingdom strengthens its leadership in the world of Spanish-language children’s content, bringing their favorite songs and characters to homes across Latin America, now also through cable TV.

La entrada El Reino Infantil Announces Its Arrival on Latin American Pay TV se publicó primero en TTV News.

This collaboration further strengthens El Reino Infantil / The Children’s Kingdom’s diverse content offering, providing viewers with new formats and themes.

El Reino Infantil / The Children’s Kingdom, the world leader in Spanish-language children’s entertainment, proudly announces that as of January 2025, the popular children’s group Lero Lero has joined its Multi-Channel Network (MCN). The goal of this partnership is to develop this incredibly successful IP further and bring it to new audiences.

Lero Lero is a musical group made up of four members: Mando, Dany, María, and Wally. Each brings their own unique personality, creating unforgettable moments together.

Lero Lero connects with children and families through fun-filled songs, dances, and adventures. Every song and video is designed to engage children, encouraging them to play, sing, and move while delivering a very special message.

Lero Lero is more than just fun: it nurtures creativity, imagination, and social skills. It’s a project designed for kids to have big fun and for grown-ups to have fun like kids.

This sensation, known for its live-action productions, is a 100% Mexican creation with a groundbreaking production. It creates a unique space that uses entertainment to help children grow up happy, with humane values that perfectly align with those of The Children’s Kingdom.

Roberto “Kuky” Pumar, CEO of El Reino Infantil / The Children’s Kingdom, said: “We are extremely proud to welcome Lero Lero to our network, and we have high expectations for its growth and success. This live-action content comes from a talented team with vast experience in creating children’s content and theater. It has already succeeded in its home country, Mexico, where El Reino Infantil / The Children’s Kingdom has a large audience, ensuring high viewership numbers.”

“At Lero Lero, we want to create the best content for children in the world, allowing them to enjoy it on the best channel in the world, The Children’s Kingdom. We strongly believe that healthy, happy children will become healthy, happy adults. This partnership with El Reino Infantil / The Children’s Kingdom fills us with excitement, and ensures the fulfillment of that goal, as we share a passion for quality content and, more importantly, the same values,” express Francisco García, Alex Carrera, and Armando Reyes, producers of Lero Lero.

The first videos are already available at Mundo Lero Lero. 

This collaboration further strengthens El Reino Infantil / The Children’s Kingdom diverse content offering, providing viewers with new formats and themes, while expanding its channel network to reach even more families around the globe.

La entrada Lero Lero Joins The Children’s Kingdom’s Multichannel Offering se publicó primero en TTV News.

El Reino Infantil will oversee and manage the Spanish-language Mini Smiley channel, bringing the magical world of Mini Smiley to Spanish-speaking audiences worldwide.

PGS Entertainment, in collaboration with The Smiley Company, announces a major distribution agreement with El Reino Infantil for Mini Smiley, its preschool musical animated series.

Since December 9, 2024, Mini Smiley episodes have been available on The Children’s Kingdom, El Reino Infantil’s English-language platform. Beginning March 4th, 2025, El Reino Infantil will oversee and manage the Spanish-language Mini Smiley channel, bringing the magical world of Mini Smiley to Spanish-speaking audiences worldwide.

This partnership unites Mini Smiley’s enchanting musical content with El Reino Infantil’s massive reach of over 255 million subscribers, making it the leading Spanish-language kids’ channel globally. This collaboration creates an opportunity to engage young viewers across multiple languages and territories.

“This collaboration with El Reino Infantil marks a significant milestone in Mini Smiley’s global distribution strategy,” says Philippe Soutter, co-founder of PGS. “Their unprecedented reach and expertise in children’s content make them the ideal partner to bring Mini Smiley’s positive messages and musical adventures to millions of families worldwide.”

“We at El Reino Infantil are very excited to add MINI SMILEY to our network. This addition will be part of our main programming and will contribute to diversifying our offer. Our goal is to provide content that aligns with our core values: fun, emotional, and educational. We will be in charge of managing and fostering the growth of the YouTube channel through a strategic alliance aimed at enhancing the IP’s presence on the platform. This will provide MINI SMILEY with the opportunity to reach a global audience, ensuring it gains the visibility necessary for children and families to discover this exciting new series”, says Paula Lavinia, Head of Publishing & Operations at El Reino Infantil.

La entrada PGS Entertainment Announces Strategic Partnership with El Reino Infantil se publicó primero en TTV News.

In his new role, he will be responsible for strengthening the company’s brands and products, expanding its presence in key markets, and reinforcing its leadership in the children’s entertainment industry.

The Children’s Kingdom is pleased to announce the appointment of Pablo Cancelliere as Chief Marketing Officer (CMO) & New Business. An executive with vast experience in the entertainment industry, Pablo is recognized for his pioneering role in digital transformation and his expertise in marketing at leading multinational companies.

Pablo Cancelliere joins The Children’s Kingdom to oversee the company’s global marketing strategies and business development efforts. In his new role, he will be responsible for strengthening the company’s brands and products, expanding its presence in key markets, and reinforcing its leadership in the children’s entertainment industry. With his broad experience and strategic vision, Pablo is expected to drive the company’s growth, keeping The Children’s Kingdom at the forefront of market trends and demands, and positioning it for future opportunities.

A key project under his leadership: The Children’s Kingdom’s FAST Channel

The Children’s Kingdom’s FAST Channel strategy, under Pablo Cancelliere’s leadership, aims to broaden the brand’s reach through a free, ad-supported channel. The channel will leverage the company’s extensive content library, featuring beloved children’s songs like ‘Bartolito’ and ‘Lola the Cow,’ and include educational and family-friendly programming blocks. Exclusive episodes and special events will also be produced to further connect with families.

Monetization will focus on targeted advertising, partnering with brands in sectors such as toys, children’s apparel, and educational products, offering relevant ads to a loyal and engaged audience. The Children’s Kingdom will also introduce sponsored segments, providing additional opportunities for brands to connect with their target audiences.

The channel will be distributed through major platforms such as Pluto TV, Roku Channel, and Samsung TV Plus, with additional distribution agreements currently under negotiation, ensuring global reach. To guarantee the channel’s success, the action plan includes selecting and organizing appealing content, securing international distribution deals, developing exclusive content, and leveraging existing channels such as YouTube and social media to promote the channel.

“I believe the FAST model offers an excellent strategic opportunity to expand our brand’s reach, connect with more families, and continue to lead the children’s entertainment market. It’s a critical step forward for The Children’s Kingdom and our future,” said Pablo Cancelliere.

La entrada Pablo Cancelliere Appointed Chief Marketing Officer & New Business at The Children’s Kingdom se publicó primero en TTV News.

In 2025, the brand will continue expanding into the US, Latin American, and European markets, aiming to reach 65 billion views soon.

The Children’s Kingdom remains the global leader in the children’s segment as the #1 Spanish-speaking YouTube channel and #15 worldwide, reaching 250 million subscribers. It boasts over 65 channels in 10 languages and is set to achieve 65 billion views this year.

In addition to dominating the digital content market, The Children’s Kingdom offers live experiences, musical theater shows, mobile apps, and character-based merchandise and is featured on major paid content platforms such as Netflix, Max, and Amazon Prime.

Some of its most iconic shows include Zenon the Farmer, BichiKids, Blu Family, Safari Buddies, The Little Sailor, and Super Gero, which have left a lasting impact on families worldwide.

In 2025, the brand will continue to grow in the US, Latin American, and European markets through its stories and characters that promote values such as friendship, teamwork, environmental care, and a life connected to nature.

La entrada The Children’s Kingdom confirms its global leadership by reaching 250 million subscribers se publicó primero en TTV News.