In his new role, the executive will lead Telemundo Studios’ growth strategy, as well as the development and production of scripted content for all linear and streaming platforms.

Telemundo announced the appointment of Juan C. (JC) Acosta as Head of Telemundo Studios. Acosta will report directly to Javier Pons, Chief Content Officer of NBCUniversal Telemundo Enterprises.

In this new position, Acosta will lead Telemundo Studios’ growth strategy, as well as the development and production of scripted content for all linear and streaming platforms.

He will be responsible for developing, expanding, and monetizing Telemundo Studios’ scripted content offerings across long- and short-form formats, including drama series, vertical formats, and feature films, among others.

Acosta will develop and manage long-term business plans, annual operating models, and evaluation criteria and processes for project approvals across all areas of the Studios.

In coordination with NBCUniversal studios, he will collaborate with various company divisions and drive business development opportunities, including strategic partnerships, co-productions, mergers and acquisitions (M&A), and international distribution models.

“JC is an outstanding media executive with a unique track record in studio finance and operations, both in the United States and internationally,” said Pons. “We are pleased to have him join our team at a pivotal moment as we continue to evolve our studios into an innovative, dynamic operation delivering scripted content for all platforms, both locally and globally. JC will bring his experience, strategic vision, and leadership to help us continue driving the growth of our scripted content production capabilities for Hispanic audiences.”

An award-winning media executive with over two decades of experience, Acosta has distinguished himself by developing global studio capabilities, expanding operations, and driving revenue growth. Most recently, he served as Head of Mediapro Studios for the United States and Canada, where he launched and expanded the company’s North American operations, overseeing development, production, sales, and strategic partnerships. In that role, Acosta accelerated global expansion by implementing innovative business models and forging strategic alliances with prominent actors, producers, and media companies—including Paramount, Disney, CBS, Amazon, Netflix, and Telemundo, among others.

“I am incredibly excited to join Telemundo Studios at such a pivotal moment for our industry and for Spanish-language storytelling,” added Acosta. “Telemundo has an extraordinary legacy of creating stories that deeply connect with Hispanic audiences, and I look forward to building upon that solid foundation as we move toward the next generation of content. It is an honor to have the opportunity to lead this exceptional team, and I am deeply grateful to Javier for the chance to collaborate on defining the next chapter for Telemundo Studios.”

Previously, Acosta spent over 15 years at Paramount, holding various leadership roles overseeing regional and global studio operations. He ultimately rose to the position of President of International Studios, Streaming & Networks, managing operations across 95 countries, 90 channels, and 15 offices.

Earlier in his career, Acosta held finance-related positions at major media companies, including Viacom, Telemundo Network, MGM Studios, and The Walt Disney Company. Throughout his career, he has received numerous accolades, including an official selection at the Cannes Film Festival, as well as nominations and awards at the International Emmys.

Acosta resides in Miami, Florida, and holds a bachelor’s degree in Accounting and an MBA from Florida International University.

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Telemundo will deliver live coverage of every UEFA Champions League match across its portfolio of platforms, including the Telemundo broadcast network, Universo, Peacock and Telemundo Deportes Ahora.

Telemundo has acquired the exclusive Spanish-language media rights in the United States for all UEFA men’s club competitions for three seasons, beginning with the 2027/28 campaign.

The agreement with UC3 includes the rights to the UEFA Champions League, UEFA Europa League, UEFA Conference League, UEFA Super Cup and UEFA Youth League, further strengthening NBCUniversal Telemundo’s sports portfolio following its coverage of the FIFA World Cup 2026.

Telemundo will deliver live coverage of every UEFA Champions League match across its portfolio of platforms, including the Telemundo broadcast network, Universo, Peacock and Telemundo Deportes Ahora, the company’s FAST sports channel. The coverage will also feature studio programming, expert analysis, original digital content and extensive matchday coverage. Additional programming details will be announced closer to the start of the 2027/28 season.

“The UEFA Champions League represents the pinnacle of club football, bringing together many of the world’s best teams and players in one of the sport’s most prestigious competitions,” said Cesar Conde, Chairman of NBCUniversal News Group. “We are thrilled to partner with UC3 to bring the excitement of UEFA men’s club competitions to Spanish-speaking fans across the United States.”

With this agreement, Telemundo expands a premium sports rights portfolio that already includes the Premier League, Bundesliga, the US Men’s and Women’s National Teams, Liga MX clubs CD Guadalajara, FC Juárez and Tigres UANL, as well as Olympic football.

Aleksander Čeferin, President of UEFA and Chair of the UC3 Board, highlighted the growing global appeal of UEFA club competitions. “This agreement with Telemundo reflects both the strength of our competitions and the passion of Spanish-speaking fans in the United States. We look forward to working together to bring the drama, excitement and excellence of European football to millions of viewers throughout the next cycle,” he said.

Luis Fernández, Chairman of NBCUniversal Telemundo Enterprises, said the company aims to build on the success of its FIFA World Cup 2026 coverage. “We are ready to deliver a world-class experience to Hispanic audiences by leveraging the full power of Telemundo’s broadcast, cable, streaming and digital platforms,” he said.

Widely regarded as the world’s premier annual club football competition, the UEFA Champions League brings together Europe’s elite clubs each season and consistently ranks among the most-watched sporting events worldwide, making it one of the most valuable properties in the global sports rights market.

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The group presented a bold, multiplatform portfolio led by the FIFA World Cup 2026, the largest sporting event in the world, and over 180 hours of original fiction.

NBCUniversal Telemundo Enterprises today unveiled its 2026–2027 Upfront programming slate, highlighting a bold, multiplatform portfolio led by the FIFA World Cup 2026, the largest sporting event in the world.

With more than 70% of its programming delivered live, Telemundo continues to lead at the intersection of media and Latino culture—bringing together sports, entertainment and news to create culturally relevant moments that drive engagement across Latino audiences.

From flagship franchises and new scripted originals to its first-ever original film and a robust sports portfolio, Telemundo is bolstering its position as a leader in Spanish-language media, with content created by Latinos, for Latinos. The network is approaching this Upfront season as the fastest-growing Spanish-language network in weekday prime, the most-watched in daytime and Sunday prime, and the leader in digital audience and social media engagement.

“We are entering one of the most important moments in our company’s history, anchored by the FIFA World Cup and a content portfolio that reflects the full scale and influence of the Latino audience,” said Luis Fernández, Chairman, NBCUniversal Telemundo Enterprises. “We are not just delivering content and capturing viewers—we are building fandoms, creating cultural moments and connecting audiences across every platform. From live sports and breaking news to premium entertainment and new storytelling formats, our strategy is focused on driving growth, deepening engagement and delivering unmatched value for our audiences and partners.”

At its integrated Upfront presentation at Radio City Music Hall with NBCUniversal, Telemundo will once again spotlight the scale and influence of the U.S. Latino audience through a premium storytelling slate built around its most powerful scripted franchises and new originals. As part of NBCUniversal’s One Platform, Telemundo’s content ecosystem extends beyond linear to Peacock, the Telemundo app, FAST channels and social—connecting with highly engaged audiences across every screen. This unified approach enables brands to tap into the full power of Latino audience engagement, delivering precision marketing, smarter targeting and outcome-driven measurement across screens transforming cultural relevance into real business impact.

“For over two decades, Telemundo has been a true competitive advantage for NBCUniversal, reaching one of the fastest-growing audiences in America and shaping culture in real time” said Mark Marshall, Chairman, Global Advertising and Partnerships, NBCUniversal. “This Upfront, that advantage is defined by the breadth of its slate and the power of live. From breaking news and tentpole sports, like the 2026 FIFA World Cup, to high-impact entertainment and fan-favorite franchises, Telemundo delivers culturally resonant moments at scale, creating meaningful opportunities for brands to connect with audiences in ways that drive engagement and impactful results.

A Defining Global Moment: FIFA World Cup 2026

As the exclusive Spanish-language home of FIFA World Cup 2026™, Telemundo will deliver all 104 matches live across Telemundo, Peacock, Universo, and digital platforms—alongside more than 700 hours of original live World Cup programming—bringing fans closer than ever to the action. With unprecedented scale, reach and multiplatform distribution, the tournament represents a turning point for “futbol,” Latino audiences and brands looking to connect with one of the most influential and fastest-growing segments in the U.S.

NEXT SEASON’S PROGRAMMING SLATE

Returning Scripted Franchises That Continue to Shape Culture and Drive Loyalty Telemundo continues to build on the strength of its most powerful scripted franchises—stories and characters that have become cultural touchpoints for audiences across generations. These flagship series drive deep audience loyalty and sustained engagement, extending beyond the screen to fuel conversation, community and long-term audience loyalty.

La Reina del Sur – Season 4

Kate del Castillo returns as Teresa Mendoza, one of the most iconic characters in Spanish language television. Four years after leaving her past behind, Teresa has built a new life—until tragedy forces her back into a world she tried to escape, confronting a powerful criminal network and the dangers that come with it. Surrounded by corruption, shifting alliances and unseen enemies, she embarks on a relentless pursuit of justice that will test her limits and redefine her legacy.

Based on the novel by Arturo Pérez-Reverte, La Reina del Sur redefined the genre and helped establish Telemundo’s Super Series™ franchise, breaking viewership records and delivering one of the most-watched finales in television history, regardless of language. With its highly anticipated return, the series remains one of Telemundo’s most powerful and enduring franchises.

El Señor de los Cielos – Season 10

Season 10 marks a return to the saga’s roots, revealing Aurelio Casillas as a man powerful enough to conquer the world, yet unable to control himself. After disappearing from his family’s radar, he resurfaces to reclaim his empire and reassert his legacy, pushing the limits of power and loyalty as he crosses a line that could cost him everything.

Since its debut, Rafael Amaya’s portrayal of Aurelio Casillas has become one of the most recognizable in Spanish-language television, anchoring a franchise that has captivated audiences for nearly a decade. Known for its high-stakes storytelling, complex characters and cinematic production, El Señor de los Cielos remains a defining series for Telemundo—reinforced by a milestone tenth season that further cements its status as a flagship property.

Sin Senos Sí Hay Paraíso

One of Telemundo’s most successful and enduring franchises returns with a bold, contemporary vision, led by Carmen Villalobos as Catalina Santana alongside Majida Issa, Catherine Siachoque and Gregorio Pernía. Building on the legacy of Sin Senos, the new chapter finds Catalina pulled back into a dangerous criminal underworld as she fights to protect her family and confront new and familiar threats.

As long-buried secrets resurface, Catalina must navigate shifting alliances and escalating danger, while the return of her greatest adversary, Yésica Beltrán “La Diabla,” threatens to destroy everything she has fought to rebuild—raising the stakes in one of Telemundo’s most defining series.

New Scripted Series That Expand Telemundo’s Cultural Impact

As the #1 producer of Spanish-language scripted content on the US, Telemundo continues to invest in original series that reflect the evolving experiences, ambitions and realities of U.S. Latinos. This next wave of storytelling introduces new worlds, voices and formats designed to broaden the network’s creative footprint and connect with audiences in fresh and relevant ways.

Unidad de Vida

After her mother’s death, Gabriela Serrano, a brilliant medical resident, returns to Florida to confront her estranged father and a powerful hospital system facing corruption and crisis. As tensions rise and the institution becomes a battleground, she must navigate high-stakes decisions, complex alliances and a relentless fight to prove herself in a world driven by power and ambition.

When unexpected events force Gabriela into a defining leadership role, she is pushed to her limit-facing choices that will shape not only her future, but the fate of the institution itself.

Hot Sur (Working Title)

The American dream turns into a nightmare for María Paz, an immigrant who believes she has found stability—until she is wrongfully accused of a crime that upends her life. Forced to navigate a corrupt and discriminatory system, she must fight to survive while seeking the truth behind the events that shattered her world.

As she pushes beyond the limits of the justice system, María Paz forms unexpected alliances and risks everything in a relentless pursuit of justice—driven by survival, resilience and the need to reclaim her identity.

Uno Contra Todos

Eduardo “Lalo” Gutiérrez, an honorable public defender, is wrongfully imprisoned and thrust into a maximum-security prison where he is mistakenly believed to be a powerful drug lord. Forced to maintain the illusion to survive, Lalo must navigate a brutal environment where perception is power, and the truth could cost him his life.

As the line between reality and deception begins to blur, Lalo is drawn deeper into a dangerous game of survival—forming uneasy alliances and making impossible choices that will define his fate.

Unscripted Franchises That Drive Daily Engagement and Real-Time Engagement

For Latinos, live content is not just a form of entertainment, it’s how they spend time together and connect across generations, ages and distance. Telemundo continues to lead in live entertainment with high-performing reality franchises that fuel daily engagement, social conversation and cross-platform viewing. These formats are designed as multiplatform ecosystems—extending beyond linear to streaming, digital and social to build lasting audience connection and loyalty.

La Casa de los Famosos

The multiplatform reality phenomenon La Casa de los Famosos returns with a new cast of fan-favorite celebrities living in complete isolation from the outside world. The series delivers an unfiltered, 24/7 viewing experience across platforms—including its wildly popular 24/7 live stream—powered by more than 100 cameras capturing every moment. As alliances form and rivalries intensify, audiences ultimately decide who will be crowned the winner of Telemundo’s highest-rated reality series.

Top Chef VIP

Top Chef VIP brings together celebrities in a high-stakes culinary competition judged by three renowned Latino chefs. Hosted by acclaimed actress Carmen Villalobos, the series combines skill, pressure and personality as contestants compete for the title and a $200,000 prize.

Exatlón Estados Unidos

Telemundo’s longest-running reality competition, Exatlón Estados Unidos, returns for its 11th season, pushing elite athletes to their physical and mental limits through demanding circuits and head-to-head challenges. Living in isolation, competitors face intense daily competition until one is crowned champion.

New Unscripted Formats Designed for Multiplatform Fandom

Telemundo continues to expand its unscripted portfolio with new formats that tap into evolving audience passions and viewing behaviors. From music-driven competition to bold, personality-led formats, these new properties are designed to generate engagement, extend beyond linear and create new entry points for audiences across the Telemundo ecosystem.

Operación Triunfo

Hosted by Mexican actress, host and media personality Natalia Téllez, Operación Triunfo is a global music competition where a group of young artists live and train together at an academy while being filmed 24/7. Each week, they take the stage in high-profile live gala concerts, performing solo and in groups as they compete for the opportunity to launch a professional music career. Guided by a panel of judges and industry mentors, contestants are evaluated on their talent, growth and performance, while audiences play a key role in determining who advances. Blending artistic training, real-life moments and top-tier musical performances, the series delivers a compelling journey of personal ambition, creativity and transformation.

House of Villains (Juego de Villanos w/t)

House of Villains brings together some of the most notorious personalities from Spanish-language reality TV in a high-stakes competition built on strategy, conflict and survival. Living under one roof, contestants must navigate shifting alliances, outmaneuver their rivals and adapt to an ever-changing game where trust is limited and every move has consequences. Through a series of physical, mental and social challenges, they compete to avoid elimination and gain control of the house. In the end, only one will rise above the rest to claim the title of ultimate “Supervillain” and a cash prize.

Signature Specials and Year-Round Tentpoles That Bring Audiences Together

From music and entertainment to holiday traditions, Telemundo continues to bring the live moments that bring everyone together and define culture in real time. These highly-rated tentpole events drive shared viewing, social engagement and cross-generational connection across platforms.

Billboard Latin Music Awards

The Billboard Latin Music Awards remains the gold standard in Latin music, celebrating the industry’s most popular artists, songs and albums based on Billboard’s weekly charts. Featuring must-see performances and unforgettable moments, the live event brings the biggest names in Latin music to one stage. Telemundo delivers comprehensive multiplatform coverage, connecting audiences to the music and culture they love.

Billboard Latin Women in Music

Billboard Latin Women in Music celebrates the influential artists and leaders shaping the future of Latin music. The primetime special honors trailblazing Latinas across genres, highlighting their impact through performances, storytelling and recognition moments. Telemundo extends the experience across broadcast and social platforms, connecting audiences with the voices driving the industry forward.

Miss Universe

Telemundo continues as the exclusive Spanish-language home of the Miss Universe competition, celebrating its 75th anniversary from Puerto Rico. The global event brings together contestants from around the world competing for the crown, with full multiplatform coverage from preliminary events to the final broadcast, when the reigning Miss Universe, Fátima Bosch Fernández of Mexico, crowns her successor.

Seasonal Specials and Live Events

Telemundo’s lineup of seasonal specials and live events brings audiences together through shared cultural moments across the year. From national celebrations such as Macy’s Celebración de 4 de Julio, the Spanish-language telecast of the Macy’s Thanksgiving Day Parade, and Christmas in Rockefeller Center, to culturally significant broadcasts like Las Mañanitas a la Virgen de Guadalupe from the Basilica of Our Lady of Guadalupe in Mexico City, and Bienvenido 2027, the network delivers must-see live experiences for Hispanic audiences nationwide. Together, these events combine music, tradition and live storytelling to create moments that connect audiences and define the cultural calendar.

Expanding Into Film Telemundo Introduces Its First Original Christmas Movie

As part of its continued evolution, Telemundo is expanding into film for the first time with the debut of its original movie La Vida Ideal, marking a new chapter in the company’s storytelling strategy. The film underscores Telemundo’s commitment to creating culturally relevant, premium content that resonates with audiences across formats and platforms.

La Vida Ideal

Set during the holiday season, La Vida Ideal follows a man whose attempt to create the perfect life through artificial intelligence leads him to confront deeper questions about identity, fulfillment and what truly matters.

Blending humor, heart and a contemporary perspective, the film explores the tension between aspiration and reality through a distinctly Latino lens—delivering a timely, emotionally resonant story that expands Telemundo’s storytelling into new formats and audiences.

The Home of Sports for U.S. Hispanics

As the exclusive Spanish-language home of the FIFA World Cup 2026™, Telemundo Deportes continues to lead as the premier destination for global sports in the U.S., delivering the biggest events in fútbol and beyond with unmatched scale, access and cultural relevance. The tournament, set to take place across the United States, Mexico and Canada from June 11 to July 19, 2026, will be the largest in history, featuring 48 teams and 104 matches. Telemundo will present more than 700 hours of original live coverage, with all 104 matches available live across Telemundo, Universo, Peacock and the Telemundo App, supported by a fully live on-site presence at every match and an expansive multiplatform production footprint.

Looking ahead, Telemundo Deportes continues to strengthen its leadership position with year round soccer coverage and premium sports programming that connect with Hispanic audiences across all screens.

Expanding its partnership with the U.S. Soccer Federation, NBCUniversal Telemundo Enterprises has renewed its multimedia rights agreement, continuing as the exclusive Spanish-language home of the U.S. Men’s and Women’s National Teams through their respective qualifiers for the FIFA Women’s World Cup 2027 and the FIFA Men’s World Cup 2030. The network is also the U.S. Spanish language destinations of Liga MX home matches for Chivas de Guadalajara, FC Juárez and Tigres UANL, as well as Premier League coverage.

Telemundo Deportes will also present Spanish-language coverage of the Olympic Games LA 2028, NFL Sunday Night Football, select NBA games and MLB Sunday Night Baseball. Through a comprehensive portfolio spanning live events, studio programming and digital platforms, the network continues to elevate the sports viewing experience—bringing fans closer to the biggest moments with authentic storytelling, top-tier talent and innovative multiplatform coverage.

Trusted News That Informs and Dominates Across Digital Platforms

Noticias Telemundo is a leading multiplatform news provider for U.S. Latinos. Across its news programs on television, digital and streaming, the award-winning team of anchors and correspondents delivers the latest breaking news, on-the-ground reporting and in-depth analysis on the most important issues impacting Latinos. The signature Noticias Telemundo newscast led by Julio Vaqueiro was the only broadcast evening newscast in 2025 with year-over-year growth among total viewers and the A18-49 demo, according to Nielsen data.

With campaigning underway in this year’s midterm elections and the Latino vote more important than ever, Noticias Telemundo will offer comprehensive coverage of the candidates, opinion polls and issues shaping races and the potential impact on the balance of power in Congress. As Noticias Telemundo AHORA, the free ad-supported streaming news channel marks its second year, original news programming will continue to expand, adding to current programs such as AHORA 360, a primetime news show, and the environmental weekly program Planeta Tierra. The fast-growing streaming channel builds on Noticias Telemundo’s reputation as a premier digital, broadcast and streaming brand delivering news to a highly engaged audience. Noticias Telemundo is the U.S. news organization with the largest number of followers on TikTok regardless of language, according to ComScore Social. It ranks as the #1 most-viewed Spanish language broadcast news account on YouTube and Facebook and the most-followed U.S. Spansh-language broadcast news network on Instagram. Noticias Telemundo’s WhatsApp News Channel also features original news content, keeping Latinos with the latest news and front lines reporting.

Driving Engagement and Innovation: Multiplatform Engine Built for Reach

Telemundo’s content ecosystem extends across broadcast, Peacock, FAST channels, digital and social—creating a powerful multiplatform engine that amplifies cultural moments and extends engagement beyond linear. By meeting audiences wherever they are, Telemundo transforms content into connection—and connection into lasting fandom—delivering measurable impact for partners and advertisers across audiences.

As the streaming home of Telemundo, Peacock will deliver all 104 FIFA World Cup 2026 matches live in Spanish, including two free matches, plus an all-new Spanish-language World Cup Hub. The platform will provide first-ever Spanish-language access to Peacock’s industry-leading features, including Visión de Campo, Multiview, Catch Up with Key Plays, Can’t Miss Highlights and Tourney Brackets. It will also offer a Spanish-language presentation that will let fans personalize their experience and first-ever Dolby Vision® 2 and Dolby Atmos® functionality, delivering unparalleled picture quality and immersive sound for every match.

Complementing this offering, Telemundo continues to expand its footprint across FAST (Free Ad Supported Streaming TV) platforms, extending the reach of its content and brands through always-on, culturally relevant programming. Channels including Noticias Telemundo Ahora and Telemundo Deportes Ahora are joined by a growing portfolio of entertainment offerings such as Telemundo Al Día, Caso Cerrado and Telemundo Acción, delivering a mix of news, sports, series and courtroom programming. Together, these channels provide continuous access to original content and fan-favorite franchises, with more than 50 hours of weekly programming designed to keep audiences engaged beyond the traditional broadcast window. Available across Peacock, Xumo Play, Roku, YouTube and Fire TV, this ecosystem reinforces Telemundo’s ability to connect with audiences anytime, anywhere.

Mónica Gil, Chief Administrative & Marketing Officer: “The U.S. Latino audience is a defining driver of business growth today. Telemundo’s role extends beyond delivering reach—we’re focused on cultivating lasting fandom through content that authentically reflects culture, identity, and lived experience. By bringing together storytelling, live moments, and a multiplatform approach, we continue to strengthen Telemundo’s position as a brand that connects with 66 million U.S. Latinos at scale while playing a meaningful role in shaping culture.”

Javier Pons, Chief Content Officer & Head of Telemundo Studios: “Content is how we connect with our audience and how we move culture forward. This slate builds on the strength of our most defining franchises while introducing new scripted and unscripted stories that reflect the evolving Latino experience. From the return of Kate del Castillo in La Reina del Sur to our new generation of originals and global reality formats, we are focused on delivering bold, relevant storytelling that drives engagement and builds lasting audience connection.”

Joaquin Duro, EVP of Sports and Head of Streaming: “Live sports bring people together in a way nothing else can, and that connection is at the core of what we do. With the FIFA World Cup and an unmatched portfolio of global sports, Telemundo is delivering the moments that matter most to Latino fans. Our approach is to go beyond the match—creating a complete fan experience that brings together sports, news, entertainment and culture through a fully integrated, multiplatform experience that connects with audiences at every touchpoint.”

Gemma Garcia, EVP, Noticias Telemundo: “Our responsibility is to serve our audience with journalism that is honest, relevant and grounded in their reality—Las Cosas Como Son. From immigration and politics to the issues that impact everyday life, we are committed to delivering the facts with clarity and integrity across every platform. As our audience continues to grow and evolve, we remain focused on being a trusted source of information that informs, empowers and connects our communities.

La entrada Telemundo Unveils 2026-2027 Upfront Slate se publicó primero en TTV News.

Telemundo remains the exclusive Spanish-language home of US Soccer through 2030. The agreement covers USMNT, USWNT, and Youth National teams across linear and digital platforms in the US and Its territories.

NBCUniversal Telemundo Enterprises and the US Soccer Federation are doubling down on one of the fastest-growing audiences in American sports, extending their Spanish-language media rights partnership through 2030 as the sport’s momentum accelerates ahead of a defining decade in the United States.

“We’re proud to extend our partnership with US Soccer and continue serving as the Spanish-language home for the Men’s and Women’s National Teams,” said Joaquin Duro, EVP of Sports and Head of Streaming, NBCUniversal Telemundo Enterprises. “From friendlies to major tournaments, this agreement gives us the opportunity to follow the teams’ journey and engage audiences across every platform in the years leading up to 2030.”

“We’re excited to build on our partnership with Telemundo in bringing US Soccer to Spanish-speaking fans throughout the country,” said David Wright. US Soccer’s Chief Commercial Officer. “Telemundo plays a critical role in how we connect with one of the most passionate and influential fan bases in the country. As we look ahead to 2026 and beyond, this partnership is about more than distribution. It’s about reaching new audiences, deepening engagement, and ensuring more fans can see and follow our teams in the moments that matter most.”

Under the renewed agreement, Telemundo will present more than 20 US National Team matches annually across Telemundo, Universo, Peacock and Telemundo’s digital platforms including its FAST channel, Telemundo Deportes Ahora. Coverage extends across the United States and its territories, reaching Spanish-speaking fans nationwide. The lineup includes high-profile international friendlies, the SheBelieves Cup and select competitions such as the CONCACAF Nations League, featuring both the Women’s and Men’s National Teams.

The agreement also encompasses US Soccer Youth National Team matches, expanding visibility across US Soccer’s full pathway, from youth development through the senior national teams, and helping introduce the next generation of players to new fans.

The partnership also creates new opportunities for storytelling and fan engagement around key moments in the teams’ journey, including behind-the-scenes access, qualifying and Send-Off matches leading into and following the FIFA Women’s World Cup 2027, the Olympic Games LA28 and the FIFA World Cup 2030. With Telemundo serving as the Spanish-language home of the FIFA World Cup and Olympic Games, the partnership creates a unique opportunity to connect US Soccer’s teams with fans during the sport’s biggest global moments.

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Across Digital and Social Platforms, Telemundo Ranks #1 in Total Digital Audience and in Social Video Views, Actions and Followers.

Telemundo reinforces its leadership in 2026, wrapping up the February broadcast month as the #1 Spanish‑language network in Monday–Sunday primetime year‑to‑date among both Adults 18–49 and total viewers, according to Nielsen.

Driven by the success of Exatlón Estados Unidos, Dinastía Casillas, and Lejos de Ti, Telemundo averaged 339,000 Adults 18-49 and 1.1 million total viewers in primetime year-to-date. The network also experienced double-digit growth versus the same period in 2025, with increases of +13% and +17% among the demos, respectively. In addition, Telemundo maintains its Sunday-night primetime dominance, delivering 379,000 Adults 18-49 and 1.1 million total viewers, outperforming Univision by +78% and +66%, respectively.

Telemundo also continues to be the most-watched Spanish-language network in weekday afternoons (1pm-5pm) among Adults 18-49 with 147,000 average viewers tuning in to the En Casa con Telemundo, La Mesa Caliente, and Al Rojo Vivo line-up.

In addition, for the month of January, Telemundo was the #1 Spanish-language broadcast network in total digital audience, reaching 9.5 million unique visitors, outperforming Univision by +10%, according to Comscore. The network also delivered a record 62.5 million total hours in January, making it the best month ever, driven by strong performance across YouTube and FAST channels, which delivered +24% and +11% growth month over month, respectively.

On social, in January 2026, Telemundo ranked as the #1 Spanish-language broadcast network in both social views and actions, with 1.8 billion views (+59% growth year over year) and 62 million actions (+23% growth year over year), outperforming Univision by +14% in views and +9% in actions, according to Comscore Social. The network also ranks #1 in social followers, with 304 million across Telemundo-owned accounts, +72% ahead of Univision.

Additionally, Noticias Telemundo remains the #1 Spanish-language broadcast network news brand across social media, delivering nearly 1.4 billion views and 48 million actions in January 2026, outperforming Univision Noticias by +708% in views and +782% in actions.

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Bad Bunny’s halftime performance ranks as the most-watched Super Bowl Halftime performance in Spanish-Language history drawing 4.79 million viewers.

Telemundo delivered the most-watched Super Bowl in Spanish-language broadcast history, with 3.3 million total viewers, marking a milestone for Spanish-language television and solidifying the network’s leadership in live sports. The game topped the prior Spanish-language Super Bowl record by +47%, ranking as the highest-rated non-soccer sporting event in Spanish-language television history, according to Nielsen.

Bad Bunny’s electrifying Halftime performance drove the highest audience peak of the broadcast, averaging a Total Audience Delivery of 4.79 million viewers during the 8:15–8:30 p.m. ET quarter-hour. The performance ranked as the most-watched Super Bowl Halftime show ever on Spanish-language television, surpassing the previous record by +80%.

During the Super Bowl broadcast window, Telemundo ranked as the #2 network in primetime regardless of language across broadcast and cable among both P2+ (3.15M) and Adults 18–49 (1.35M), trailing only NBC.

“Super Bowl LX represents a defining moment not just for Telemundo, but for Spanish-language media overall,” said Joaquin Duro, EVP of Sports and Streaming, Telemundo. “From record-breaking viewership on television to unprecedented engagement across digital and social platforms, this event shows the power of delivering live sports through a culturally authentic lens. By bringing together the biggest game, iconic talent, and a multiplatform strategy built for today’s audiences, Telemundo continues to set the standard for how Hispanic viewers experience the world’s most important live events.”

Driven by expansive Super Bowl coverage throughout the day, Telemundo ranked as the #1 Spanish-language broadcast network in Total Day among both P2+ and Adults 18–49, averaging 1.14 million total viewers and 462,000 Adults 18–49. Super Bowl Sunday marked Telemundo’s most-watched Sunday in more than two years, since May 28, 2023.

Digital & Social Performance Highlights

The event generated nearly 26 million total digital video views and 1.2 million actions across on-domain platforms, social media, and YouTube during Super Bowl week, representing 5x growth vs. Super Bowl LIX. On YouTube, Super Bowl-related content generated 217,000 video views, 395,000 minutes watched, and 3,000 actions, led by Bad Bunny’s interview.

According to Talkwalker, Super Bowl LX on Telemundo ranked as the #1 most social sports event and #1 program of the day on Spanish-language television, while also ranking #2 across all broadcast and total television, regardless of language. The event generated 74.8 million total social interactions and nearly 600 million video views, reflecting a 29% year-over-year increase in interactions and 6X more video views compared to last year, driven by strong Instagram consumption and cross-platform engagement.

Super Bowl LX reinforces Telemundo’s position as the premier destination for marquee live events, uniting sports, culture, and music for Hispanic audiences nationwide.

La entrada Telemundo Delivers Most-Watched Super Bowl in Spanish-Language Broadcast History se publicó primero en TTV News.

Santucho will be responsible for leading the development and production of unscripted content, including reality shows, game shows, and musical specials, for linear and streaming platforms.

Telemundo announced the appointment of Adrián Santucho as Senior Vice President of Unscripted Content.

Santucho will report directly to Javier Pons, Chief Content Officer and Head of Telemundo Studios at NBCUniversal Telemundo Enterprises.

Santucho will be responsible for leading the development and production of unscripted content, including reality shows, game shows, and musical specials, for linear and streaming platforms. In this role, he will develop and manage all creative components of the area and focus on optimizing development plans to produce relevant and innovative content aimed at diverse audiences across Telemundo’s portfolio.

“Adrian brings to Telemundo a wealth of experience in the production of unscripted content and live specials,” said Pons. “He is a widely respected professional in Spanish-language media and has successfully led large-scale international production companies, developing content for broadcast networks, cable channels, and streaming platforms throughout the region and in the United States. We welcome him to Telemundo and look forward to working with him to further strengthen the success and robustness of our unscripted content offering.”

An Emmy Award-winning executive and producer, Santucho has more than 25 years of experience developing and producing high-rating content in multiple territories across Latin America and the United States. Most recently, he served as CEO and Chief Creative Officer of 360-POWOW, where he was responsible for the creative development of live specials, as well as scripted and unscripted productions for major broadcast networks, cable channels, and streaming platforms.

“I have always had a deep passion for television and its unique ability to connect with audiences. “I’m thrilled to join Telemundo at such a dynamic time for the company and the industry,” said Santucho. “Telemundo has built an extraordinary legacy of live and culturally relevant content, and I look forward to collaborating with the team to continue driving and evolving the unscripted content offering across linear and streaming platforms.”

Previously, he served as Executive Vice President of Univision Studios, where he led current programming and unscripted productions, including hit reality shows such as La Banda, Mira Quién Baila, and Pequeños Gigantes USA, as well as major awards shows like Premio Juventud and Premio Lo Nuestro. Santucho began his career at Endemol Argentina and subsequently held various leadership positions at Endemol Mexico and Endemol U.S. Hispanic. Later, he served as CEO of Fremantle U.S. Hispanic, Mexico, and Latin America.

La entrada Adrián Santucho Appointed VP of Unscripted Content at Telemundo se publicó primero en TTV News.

As the exclusive Spanish-language broadcaster of the FIFA World Cup 26™ tournament, Telemundo is deepening its commitment to communities across the U.S. through live events, immersive experiences, mentorship, and the unifying power of sport.

Telemundo today announced Tu Momento. Tu Jugada. — known in English as Telemundo’s Next Play — a nationwide sport impact and community initiative that champions the transformative power of sports to inspire character, teamwork and leadership.

Supported by Comcast NBCUniversal, the grassroots initiative spans multiple sports and communities, combining mentorship, live events, and local partnerships to help young people develop confidence, connection, and the skills that shape future leaders.

Tu Momento. Tu Jugada. is built on the belief that the spirit of sport can elevate every community. The values learned on the field — resilience, discipline, collaboration, and fair play — are the same values that help families and neighborhoods progress. This movement will spotlight emerging leaders, strengthen local teams of all kinds, and help communities build a future shaped by the lessons sport teaches us.

The initiative will kick off on December 11 in the San Francisco Bay Area, marking six months until FIFA World Cup 26™ begins, and will travel to eight Telemundo and Comcast NBCUniversal markets including Dallas, Houston, Los Angeles, Miami, New York, Philadelphia and Washington, DC.

Through a mobile experience tour, youth clinics, fan experiences, and local partnerships, Tu Momento. Tu Jugada. will bring the excitement of the world’s biggest sporting event directly into neighborhoods nationwide.

“Through Tu Momento. Tu Jugada. we are inspiring youth, creating leadership opportunities, and strengthening grassroots sports while inviting fans everywhere to share their passion for the game.” said Christina Kolbjornsen, Senior Vice President, Corporate Affairs, NBCUniversal Telemundo Enterprises.

“As the exclusive Spanish-language home of FIFA World Cup 26™ and a trusted destination for Latino audiences, Telemundo is committed to ensuring the energy of the world’s biggest sporting event reaches far beyond the stadium.”

A National Movement for Communities

Engaging families, educators, small-business owners, youth leaders, and fans, Tu Momento. Tu Jugada. channels the love of sports into leadership, teamwork, and community empowerment.

With the World Cup returning to North America for the first time in more than 30 years, the initiative will connect and uplift communities through live events, mentorship programs, and strategic partnerships, including:

National Mobile Experience Tour: A Telemundo and Comcast NBCUniversal branded mobile hub will visit key markets — San Francisco Bay Area, Dallas, Houston, Los Angeles, Miami, New York, Philadelphia, and Washington, D.C. —anchoring community festivals and fan activations featuring interactive experiences, appearances by Telemundo talent, and the unmistakable excitement of the network’s iconic “¡GOOOOL!” call.

Digital Storytelling Series: Authentic stories of perseverance from grassroots heroes, rising athletes, and community leaders shaping Latino sports culture, shared across Telemundo’s digital, social, and El Poder En Ti platforms.

Café Golazo Community Breakfasts: Convening civic leaders, youth organizations, and local stakeholders in World Cup host cities to discuss community legacy, investment, and opportunity.

Large-Scale Watch Parties: Hosting inclusive, high-energy viewing experiences for the tournament’s biggest moments.

YesCoach.com Partnership: Telemundo together with the U.S. Soccer Foundation will expand the Yes, Coach! ™ initiative —equipping 100,000 coaches to mentor three million young people — through a new bilingual platform and PSA campaign airing across Telemundo and Comcast NBCUniversal networks ahead of the tournament.

La entrada Telemundo Launches a 360° Sports Experience Ahead of the 2026 World Cup se publicó primero en TTV News.