Under the partnership, Guangzhou Art-land will use its local market expertise and extensive industry network to identify and develop opportunities for The Fixies across consumer products, retail promotions and brand collaborations.

Animotion Media Group has entered into a strategic partnership with Guangzhou Art-land Holding Company Limited, one of the world’s leading brand licensing and IP management companies, to develop the licensing and merchandising programme for The Fixies across Mainland China, Hong Kong, Macao and Taiwan.

Under the partnership, Guangzhou Art-land will use its local market expertise and extensive industry network to identify and develop opportunities for The Fixies across consumer products, retail promotions and brand collaborations. The company will work with licensees, retailers and commercial partners to create locally relevant products and activations that reflect the franchise’s educational values and distinctive visual identity.

Guangzhou Art-land operates across brand licensing, multimedia, product development, location-based entertainment and IP investment and is recognised as one of the world’s leading licensing agencies. The company’s portfolio includes internationally recognised entertainment, lifestyle and cultural properties such as SpongeBob SquarePants, PAW Patrol, Dora, Teenage Mutant Ninja Turtles, Barbapapa, The World of Eric Carle, MTV, Namito, Qee, ViViCat and Deer Squad, among others. The company is the only “China-based enterprise” in China listed for consecutive 5 years ranked No. 12 globally in License Global’s Top Global Licensing Agents report since 2022-2026.

The Fixies is the No. 1 edutainment content brand in China for children aged 4–8. Its stories follow tiny creatures who live inside machines and explain how technology, science and safety principles work. The brand has been present in China since 2015, with five seasons available across more than 30 platforms and services, including CCTV, Tencent Video, Youku, iQIYI, Mango TV and China Eastern Airlines’ inflight platform. It has generated over 17 billion VOD views in China, holds a Douban rating of up to 9.3 and ranks No. 1 on Tencent Video’s Learn Something New – Popular Science list for children’s content. Beyond the series, the franchise has expanded through audio stories, publishing, music, educational formats and live entertainment. Audio stories have generated more than 360 million streams on Ximalaya, while the first printed book collection sold approximately 10,000 sets during its first week. The first Chinese-language Fixies album is now available on leading music services, and a locally adapted live stage show is scheduled to premiere in Guangzhou in late 2026.

The first major industry appearance under the new partnership will take place at China Licensing Expo, held from 21 to 23 October 2026 at the Shanghai New International Expo Centre. Guangzhou Art-land will represent The Fixies at Stand W1E01, introducing the brand’s expanded licensing programme to prospective licensees, retailers and commercial partners.

“China has been an important market for The Fixies for more than a decade, and the brand already has a strong foundation across content, publishing, music and live entertainment,” said Julia Nikolaeva, General Manager at Animotion Media Group. “Our partnership with Guangzhou Art-land is the next step in this development. Its licensing expertise, extensive partner network and understanding of the local consumer market will help us create high-quality collaborations that preserve the educational character of The Fixies while making the brand part of children’s and families’ everyday lives.”

“The Fixies combines engaging characters and storytelling with a strong STEM and educational foundation, giving the brand significant potential across consumer products and promotional partnerships,” said Dr. Eddie Ng, the President of Guangzhou Art-land. “We are pleased to work with Animotion Media Group and look forward to introducing new, locally relevant ways for audiences to experience the world of The Fixies.”

The partnership represents the next stage in the development of The Fixies in China, supporting its continued growth as a multidimensional educational and family content franchise.

La entrada Animotion Media Group Partners with Guangzhou Art-land to Expand The Fixies in China se publicó primero en TTV News.

Both series are produced by veteran production company Baleuko and distributed by Gookapi.

In a landmark collaboration bridging European creative education and Chinese EdTech innovation, two celebrated Spanish animated series — Liz’s Creative Workshop (El Taller Creativo de Liz) and Mithy the explorer (Mithy el explorador) — have been selected to anchor the STEAM Lab zone of the newly launched TAL International Tablet in China.

This partnership, was possible through Brilliant Animation and it marks a significant milestone for Spanish educational content on the global stage, bringing Spain’s distinctive approach to science, art, and hands-on learning to families across international markets.

Both series are produced by veteran production company Baleuko and distributed by Gookapi.

Not Just Learning English — Learning Through English

The TAL International Tablet is designed around a powerful pedagogical shift: moving from “learning the language” to “using the language as a tool.”

While its Cambridge English system helps children master English as a subject (Learn to use English), the STEAM Lab zone takes a revolutionary leap forward: children use English to explore Science, Technology, Engineering, Art, and Mathematics (Use English to learn).

In this immersive environment, English ceases to be the destination and becomes the vehicle. Rather than memorizing isolated vocabulary, children watch, listen, think, and solve real-world problems entirely in English. It is precisely this “thinking in English” approach that demands premium international content — -and the Spanish production studio has delivered exactly that.

Why These Two Spanish Titles?

The inclusion of Liz’s Creative Workshop and Mithy the explorer is no coincidence. Together, they cover the full spectrum of the STEAM framework while embodying the spirit of inquiry and creativity that defines world-class early education.

Liz’s Creative Workshop — Where Art Meets Engineering

Led by the imaginative Liz, each episode transforms everyday materials into extraordinary inventions, blending artistic vision with engineering logic. Children don’t just follow instructions — they are invited to experiment, fail, iterate, and create. The series champions the mindset that problems are opportunities for design, making it a perfect vehicle for teaching practical problem-solving in English.

– STEAM Focus: Art (A) + Engineering (E) + Mathematics (M)
– Core Skills: Design thinking, hands-on creation, spatial reasoning, creative problem-solving
– Pedagogical Value: Demonstrates that creativity is not separate from logic — it is the foundation of innovation

Mithy The Explorer — Science as a Great Adventure

Young adventurer Mithy journeys through jungles, oceans, and beyond, modeling scientific observation, forming hypotheses, and uncovering how the natural world works. The show nurtures relentless curiosity and demonstrates that science is not a classroom subject but a way of exploring the unknown — a philosophy that resonates deeply with TAL’s mission to cultivate “global thinkers” rather than “test takers.”

– STEAM Focus: Science (S) + Technology (T) + Nature & Environment
– Core Skills: Inquiry-based learning, observation, hypothesis testing, ecological awareness
– Pedagogical Value: Proves that the best scientists are fearless explorers who ask better questions

Together, Liz and Mithy offer a complete educational ecosystem: one teaches children to build solutions; the other teaches them to discover questions worth solving.

A Shared Vision for the AI Era

“The real dividing line in the AI age is not whether a child can translate a sentence, but whether they can use English as a tool to explore scientific principl.es, analyze engineering challenges, and understand the wider world. AI can translate words, but it cannot replace a child who thinks, questions, and creates in English. That is why we built STEAM Lab, and that is why we chose these exceptional Spanish productions,” said TAL International Tablet Product Marketing Team.

For Baleuko and Gookapi, Liz’s Creative Workshop and Mithy the explorer, the collaboration represents powerful validation of Spain’s capacity to produce educational IP with global resonance. As families across international markets open the TAL International Tablet, Spanish storytelling, design sensibility, and pedagogical values are now shaping the next generation of bilingual, cross-disciplinary learners.

La entrada Liz’s Creative Workshop and Mithy the explorer Join TAL International Tablet in China se publicó primero en TTV News.

Leyao has secured the Chinese stage adaptation rights to the hit educational animated series The Fixies.

Leyao Culture Communication announced that it has signed a strategic partnership agreement with Animotion Media Group, a globally renowned animation content producer, securing the Chinese stage adaptation rights to the hit educational animated series The Fixies.

The production is scheduled to premiere in late 2026, marking an important step in Leyao Culture’s expansion into children’s live entertainment.

A World-Class IP: The Educational Value Behind 17 Billion Views

Since its debut in 2010, The Fixies has been broadcast in more than 150 countries and territories worldwide. Following its launch on CCTV Children’s Channel in 2015, the series surpassed 17 billion views across online platforms, establishing itself as one of today’s most influential children’s educational animation properties. Through imaginative adventures set in a microscopic world, the series weaves scientific concepts -including mechanical engineering and the principles of physics- into compelling stories and has earned the trust and affection of families around the globe.

This stage production marks the first time The Fixies IP will enter China’s live entertainment market. Drawing on its extensive expertise in theatrical production and operations, Leyao Culture will recreate iconic scenes from the animated series on stage while incorporating China’s technological development and best practices in children’s science education. Guided by the STEM theatre concept of “watch a show, take a science lesson,” the production will offer Chinese families an experience that combines scientific discovery with artistic value.

A Strategic International Partnership Advancing Cultural Exchange

Zeng Lei, Founder of Leyao Culture, said: “The Fixies is a benchmark production in the global animation industry. Its scientific foundation and educational value align closely with Leyao Culture’s mission of sharing knowledge through the performing arts. By combining international production standards with the local cultural context, we aim to create a high-quality stage production for Chinese families that is both entertaining and educational.”

Julia Nikolaeva, General Manager of Animotion Media Group, said: “The Fixies is popular in 150 countries around the world. We look forward to seeing Leyao Culture bring these vibrant stage stories to audiences in China and worldwide. Animotion will provide comprehensive support across IP licensing, creative collaboration and production technology to ensure that the show remains true to the spirit of the original and meets the highest international standards.”

International Creative Teams Join Forces to Open a New Path for Family Theatre

The production will be jointly developed by an international creative team. While remaining faithful to the world of the original series, the script will be locally adapted to reflect the developmental needs and experiences of Chinese children. Multiple interactive segments will encourage young audience members to solve scientific puzzles alongside the characters, nurturing curiosity, a spirit of exploration and a love of learning through live theatre.

From an industry perspective, The Fixies already has a strong audience base in China. Its distinctive combination of science education and animation gives it a clear point of difference in the family entertainment market. This partnership is not only an important example of adapting an international IP for China’s children’s theatre industry, but also opens a new channel for cross-cultural exchange, extending collaboration from screen content to the performing arts.

The production is currently in the early stages of preparation, with casting and stage design progressing in parallel. Tour cities and ticketing information will be announced through Leyao Culture’s official channels at a later date.

La entrada Leyao Culture Enters into Strategic Partnership with Animotion Media se publicó primero en TTV News.

With this milestone, Tippi T-Rex continues to expand as a global IP, delighting preschoolers with lovable characters, imaginative storytelling, and educational themes.

Independent European animation company Ánima Kitchent, together with Indonesian Mocca Studio, has announced a major distribution deal in China for its preschool animated series Tippi T-Rex.

The agreement was signed with 24 Bridges, a subsidiary of Beijing-based Bridges Culture Transmission Co. Ltd., and brokered by GoldBee, the Barcelona-based distributor specializing in kids and family content.

Following the recent co-production of 26 new five-minute episodes with Mocca Studio, the series quickly attracted attention in China. Under the deal, 24 Bridges has secured exclusive rights to 52 x 5-minute episodes, along with 4 songs and 14 additional episodes of approximately 3.5 minutes each.

Ánima Kitchent has built its innovative content strategy on a digital-first, data-driven approach, starting with short-form videos on YouTube to analyze performance before expanding into longer, multi-platform formats. This methodology helped fine-tune the show’s engagement, leading to the first season of 26 episodes and now a full 52-episode run produced in collaboration with Mocca Studio.

With this milestone, Tippi T-Rex continues to expand as a global IP, delighting preschoolers with lovable characters, imaginative storytelling, and educational themes.

“Tippi T-Rex instantly won us over with its joyful blend of music, adventure, and emotional warmth – qualities that will resonate strongly with Chinese children,” said Walt Zhou, Director of International Acquisitions at 24 Bridges.

Miguel Aldasoro, International Sales and Co-production Director at Ánima Kitchent, added: “What began as a digital-first IP with songs and short clips has now evolved into a full-fledged series. After producing 26 episodes, and another 26 with Mocca Studio, the show’s success caught the attention of 24 Bridges. We’re thrilled to bring Tippi to millions of families across China.”

Finally, Christophe Goldberger, Founding Managing Director of GoldBee, emphasized: “Breaking into such a competitive preschool market as China is a strong validation of the series’ universal appeal. With its unique mix of humor, heart, and discovery, we believe this partnership with 24 Bridges will open exciting new opportunities for the brand.”

About Tippi T-Rex

Tippi is an adorable 4-year-old T-Rex who lives with her parents and big brother Ryan in a modern world inhabited by dinosaurs and other prehistoric species instead of humans. Cheerful, curious, and full of imagination, she transforms everyday situations into amazing adventures while learning and having fun.

She loves to play with her best friends Pearl and Triceps and often chats with Lucy, her T-Rex rapper doll. Tippi is still working on her cute “groar,” aspiring to sound just like her parents.

La entrada Ánima Kitchent’s Preschool Hit Tippi T-Rex Heads to China se publicó primero en TTV News.

This rib-tickling comedy series will be available on major Chinese OTT platforms and nationwide IPTV as of August 6th.

Winsing Animation announced the launch of its newest 2D non-dialogue slapstick shorts, Mongo (working title).

This rib-tickling comedy series will be available on major Chinese OTT platforms and nationwide IPTV starting August 6th.

Mongo is a fresh and innovative addition to Winsing Animation’s growing library of animated content. Centered around three adorable pets, this series offers a humorous and relatable look at the secret lives of our furry friends when their human companions are away. With its non-dialogue format and endearing characters, Mongo promises to captivate audiences of all ages.

The characters:

Hubro: A lovable but dim-witted husky who believes his primary mission is to protect his home. Often tricked by his mischievous parrot friend, Hubro frequently finds himself blamed for the chaos that ensues.

Habibi: A seemingly cute and harmless ginger cat who is actually the boss of the trio.

Heddy: A sassy and mischievous parrot who loves to play pranks on Hubro. His constant teasing often leads to hilarious and chaotic situations.

The inspiration for Mongo came from the real-life pets that reside at Winsing Animation’s headquarters. These furry companions have become a source of joy and creativity for the animation team. By observing the pets’ daily antics and personalities, the creators were able to develop relatable and engaging characters for the series.

“At Winsing Animation, we believe that animation has the power to bring joy and laughter to people of all ages,” said Echo Gu, VP at Winsing. “We are thrilled to introduce Mongo to the world and hope that it will resonate with audiences who love animals and comedy.”

Mongo is a testament to Winsing Animation’s commitment to creating high-quality, original animated content. With its charming characters and witty humor, Mongo is sure to become a beloved addition to the world of animation.

La entrada Winsing Animation’s Mongo Makes its Debut se publicó primero en TTV News.

The show has been picked up for a second series and has also launched new profiles on social media in several languages

DeAPlaneta Entertainment and Fourth Wall’s award-winning hit animated preschool coproduction Milo launched on Chinese screens on Monday, January 30 via Mango TV.

This latest release consolidates the international strategy rolled out for the show, which is already broadcast on four continents, airing in Spain (Clan TV), UK (Milkshake/Channel 5), Portugal (RTP), Poland (MiniMini+ and Pulse TV), Italy (RAI YOYO, DeAJunior and TIM Vision), Australia (ABC Kids), Hungary (MTVA), Switzerland (RSI), Netherlands (Kidzone), former Yugoslavia (Talent Show), Middle East (JimJam and Majid), Russia (Ivi), Latin America (via Cartoonito and HBO Max), Finland (YLE), Sweden (SVT), and Czech Republic (Česká televise). MILO is also coming soon to New Zealand (TVNZ), Portugal (Canal Panda) and Israel (Noga).

Milo is continuing its global expansion with multiple licensing deals, covering several categories (fashion, publishing, educational games and toys, food, etc.) and territories (Spain, Portugal, Italy, France, UK, Ireland, Andorra, Norway, Sweden and Denmark, as well as Latin America and Spanish-speaking areas in the US) Furthermore, this year renowned brand Bandai will roll out the first ever MILO toy range, including soft toys, figurines and playsets, vehicles and electronic educational devices, among others.

Since its launch in the UK on Channel 5’s kids’ channel Milkshake!, Milo has enjoyed high ratings and reached more than 6 million views on the official YouTube channel in English. Milo has also launched YouTube channels in another five languages (Spanish, LATAM Spanish, Italian, Brazilian Portuguese and Polish), which have accumulated 9.5 million views and 4.1 million individual viewers. MILO’s community is growing constantly on social media: MILO has over 65K followers on Zigazoo, the biggest social network for kids, and recently created pages on Instagram and Facebook in English, Spanish and Italian, as well as a profile on LinkedIn.

Milo (whose first season consists of 52 x 11 minute episodes), is an animated series for preschool audiences with a bright, colourful look that brings a very contemporary graphic style to young children. Accompanied by his good friends Lofty and Lark, Milo uses role play to explore the wonderful world of vocations – from doctors and mechanics, to hairdressers, chefs and postal workers, introducing pre-schoolers to a variety of professions in a positive, fun way. The series’ underlying message is that all jobs are Incredible. The quality of the animation and relevance of its message helped Milo win the 2022 Best Children’s series at the prestigious British Animation Awards, and Bronze at the New York Festivals TV & Film Awards.

Milo is a preschool television series produced by Fourth Wall and DeAPlaneta Entertainment, a leading European entertainment company. The production was supported by the British Government’s Youth Content Fund, which is managed by the BFI and supports the creation of distinctive and quality content for young audiences. The fund aims to provide content that informs our understanding of the world, stimulate knowledge and learning, while representing diversity and alternative points of view. DeAPlaneta Entertainment owns and manages worldwide consumer products rights for the series.

La entrada Milo Lands in China via Mango TV se publicó primero en TTV News.